Paul Ponlaphat Email & Phone Number

Bangkok, Thailand

Bangkok, Thailand

Bangkok, Bangkok City, Thailand

- Full performance campaign management to drive ROI (sales, media strategies, media plan, campaign execution and data analysis).- Online media consultation to brands and agencies.- Business development- Lead acquisition

Bangkok Metropolitan Area, Thailand

Sydney, Australia

- Analysing business aspects in various departments and seeking opportunities for growth- Monitoring changes in business data- Responsible for heading up the company expansion in new markets as well as continued expansion among existing clients- Building relationships with existing clients in an attempt to increase their current spend.- Driving peak performance and sales success across the organization.

Bangkok Metropolitan Area, Thailand

- Accelerate programmatic media spending growth year on year.- On track to establish strong relationship with always-on advertisers and partnership with advertisers and media vendors.- Lead and implement programmatic plans to international and local advertisers in various industries (e.g. Hospitality, Airline, Banking, Real Estate, Automobile and E-Commerce).- Develop, implement and follow up on the regional marketing plan and execution to support the business in SEA and Oceania… Show more - Accelerate programmatic media spending growth year on year.- On track to establish strong relationship with always-on advertisers and partnership with advertisers and media vendors.- Lead and implement programmatic plans to international and local advertisers in various industries (e.g. Hospitality, Airline, Banking, Real Estate, Automobile and E-Commerce).- Develop, implement and follow up on the regional marketing plan and execution to support the business in SEA and Oceania market.- Recruit, train and supervise, inside & field, both international and local teams. Show less

Bangkok Metropolitan Area, Thailand

- Brand marketing management: Lead and manage strategic development and execution of marketing plan.- Perform ad-hoc analysis regarding customer behaviors, sales performance, marketing strategy, corporate planning as requested by top management.- Demonstrate effective management of the marketing, advertising and promotional activities of the organization and how it will apply to the key strategic partners to drive growth and revenues.- Work closely with other marketing disciplines… Show more - Brand marketing management: Lead and manage strategic development and execution of marketing plan.- Perform ad-hoc analysis regarding customer behaviors, sales performance, marketing strategy, corporate planning as requested by top management.- Demonstrate effective management of the marketing, advertising and promotional activities of the organization and how it will apply to the key strategic partners to drive growth and revenues.- Work closely with other marketing disciplines and other departments within the organization to ensure that programs for which the position is responsible are executed strategically, collaboratively and in a timely manner.- Forecast budget requirement and analyze overall performance to meet marketing and sales targets.- Prepare regular performance reports and provide strategic analysis to the management and partners for revision and improvement recommendation. Show less

Bangkok Metropolitan Area, Thailand

- Develop and manage digital marketing campaigns.- Devise strategies to drive online traffic to the company website.- Oversee social media strategies for the company.- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).- Track, report, and analyze website analytics.- Responsible for budgetary control of digital marketing activities.- Evaluate customer research, market conditions, and competitor… Show more - Develop and manage digital marketing campaigns.- Devise strategies to drive online traffic to the company website.- Oversee social media strategies for the company.- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).- Track, report, and analyze website analytics.- Responsible for budgetary control of digital marketing activities.- Evaluate customer research, market conditions, and competitor data.- Collaborate with agencies and internal teams to achieve campaign targets and KPIs. Show less

Bangkok Metropolitan Area, Thailand

- Research clients’ products, services, plans, competitors, target markets and advertising goals to create advertising project proposal.- Meet clients for briefing and project pitching.- Collaborate with Agency colleagues to plan, fine-tune and implement the best advertising solutions for the client.- Ensure that projects are completed within the time frame and the most efficient budget allocation.

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Bachelor'S Degree, Business Administration And Management, General