I aim to help clients increase their revenue by increasing their online visibility and expanding their market reach. I start by understanding the client's business requirements, and target audience and do a quick analysis of the website. Depending upon what works and what does not, I help in increasing website performance using suitable digital marketing tools.I have expertise in:- Digital Marketing- Product Marketing- Content Writing & Management- Website Content Writing- Blog Writing- Social Media Marketing- Data Management- Data Analysis- Google SheetsContent Management is also an important part of digital marketing, Right and customer interactive content attracts more customers and results in increasing customer footfall on the website and increasing sales. I create custom interactive content starting from website content to social media posts. I love creating content that attracts customer attention and leaves a long-lasting impression.

Managing field and office staff of 33 at Kota District. Responsible for managing project implementation activities, and developing field-level strategies and processes in alignment with overall project objectives. I am actively involved in establishing linkages and strengthening networking and liaising with government health departments & private service providers. Preparing work plan, project reports, budget forecast and management of budget allocation as per the project activities and guidelines on a periodic basis.

Work on TB Government Portal ‘NIKSHAY’ for data allocation, management and queries resolutionGenerate and distribute management reports (daily, weekly, monthly) in an accurate and timely mannerEnsure completion & rectification of base records, document retrieval & managementGoal Setting and action planning by performing periodic data analysis of target vs achievementCreate business reports that provide insight into key data points to the managementSuccessful transition to a managerial role within a year

I am working with ‘Earthy Goods Foundation’ (EGF) since more than an year now and have been actively engaged in proposal writing, project coordination and field level implementation of various projects. EGF works directly with artisans with an aim of providing direct marketing linkage and keeping the craft alive. I have worked closely with more than 100 handloom and handicraft artisans covering 5 states that are Rajasthan, Madhya Pradesh, Gujarat, Bihar and Chhattisgarh under Axis Bank Foundation project. I have been selected by British Council to become a Master Trainer under which I have attended 7 days intense training on Social Entrepreneurship by IIM-Kozhikode, created training module for the same and have trained more than 100 women on becoming entrepreneur and run a sustainable business.

Designed forward & backward market linkage for the formed SHG groups to ensure trained individuals employmentMonitor and review the progress of trainees & trainers from time to timeGenerate and submit reports as per the required format

I am Post Graduate in Rural Management from Amity University, Noida and graduate in Electronics Engineering from Bharti Vidyapeeth University Pune. I have a publication on the topic ‘Integrated Child Development Scheme (ICDS) Interventions in India: A Grassroots Level Perspective’ and I am currently drafting a compendium of more than 180 schemes from different government departments, which are directly or indirectly related with MSME sector. I have been involved in various research related projects in Foundation for MSME Clusters since May 2012, have written various reports on the basis of primary and secondary research under projects funded by UNIDO, SIDBI, GIZ, UNDP,EDII etc. I am project coordinator for Cluster Observatory, which is a interactive platform providing information on clusters existing in India and on other related topics.I have also worked for 2 months in a government project i.e. Integrated Child Development Services as an intern where I got exposed with lot of field realities and women based issues while conducting primary research. I have completed 2 months secondary research on the topic ‘Evolution of MSME clusters in India’ that focuses on history and policy framework for MSMEs in India, initiatives taken by various agencies for development and promotion of MSMEs and current challenges faced by the sector. Have performed 1 day PRA exercise at Dadupur village near Greater Noida where I practiced various tools of PRA activity with the local community. I have completed assignments on various topics like Value Chain Analysis, Logical Framework Approach, Rural Industrialisation and Micro Planning during my MBA.