Pooja Parab Email and Phone Number

Competition and market study for all brands under NBG, like MyBranch, Calibehr, NSB&CO, etc.Branding touch points like signatures, visiting cards, merchandise, print collateral for events, videos, reception displays, and internal communication requirements like Blazon, newsletters, etc.Data collection from business teams to enhance our branding and content marketing effortsOffline/ATL/BTL marketing activities execution and Keep Google's location pins updated.Application: uploading and maintaining content on the appBe informed of the new trends on social media platforms and make suggestions to agencies and internal teams.Prepare reports, cost sheet, and a branding proposition PPT.Making sure all MyBranch locations branding and photo shoots happen on a timely basisWebsites to be kept updated with banners, news, launches, media articles, blogs, CH photos, management profiles, and any new updates, etc.Follow up and review with the PR agency for press releases and authored articles in mainstream dailies and regional publications as per the plan or scope of work.Keep a repository of all media articles and news mentions for MyBranch, Calibehr, and NBG.Explore new award opportunities, calendar management, and maintenance for NBG, MyBranch, and Calibehr.Filling out the award application format to make it a compelling entry and ensure submissionShowcase the awards on the website, email signatures, social media, etc. to boost the brand.Explore industry event opportunities for participation (partnership or sponsorship with speaking, or panel discussion with awards and media coverage).Overall content is overseen before publishing and sharing with management for approval.Coordination with branding, photo-shoot vendors, DMs, and PR agencies on a regular basis.Identify new vendors and management for branding and photo shoots.Monthly reports on organic leads, expenses, branding, and photo-shoot dashboardsProcess improvement leads to efficiency and effectiveness.

- Conducted research on current trends and audience preferences to inform social media strategy.- Developed and executed social media campaigns aligned with business goals, resulting in increased brand awareness and engagement.- Generated and shared engaging content, including text, photos, videos, and news, in collaboration with graphic designers.- Ensured brand consistency across marketing, sales, and customer service teams.- Engaged with followers, addressed queries promptly, and monitored customer reviews for effective reputation management.- Managed the design of social media accounts, such as Facebook timeline covers and profile pictures.- Introduced new features and promotions to boost brand awareness and audience engagement.

Devise creative public relations strategies that fit company profileDevelop effective PR plans using appropriate strategies and tacticsOrganize and coordinate PR activitiesUse a variety of channels (TV, press, internet etc.) to maximize company exposureLiaise with marketing professionals to ensure consistency in promoting corporate imageAnalyze results of PR campaigns or efforts and prepare reports

Perform research on current benchmark trends and audience preferencesDesign and implement social media strategy to align with business goalsGenerate, edit, publish and share engaging content daily (e.g., original text, photos, videos and news) with the help of graphics designerCollaborate with other teams, like artist, crew members for social media calendar Communicate with followers, respond to queries in a timely manner and monitor customer reviewsOversee social media accounts’ design (e.g., Facebook timeline cover, profile pictures and blog layout)Suggest and implement new features to develop brand awareness, like promotions and competitions

• Services Knowledge: Maintaining an in-depth knowledge of the services to effectively communicate their features and benefits to customers.• Sales Target Achievement: Setting and meeting sales targets and goals, both in terms of revenue and the number of units sold.• Client Relationship Management: Building and nurturing long-term relationships with clients to enhance customer loyalty and repeat business.• Product Demonstrations: Conducting services demonstrations and presentations to showcase the capabilities and advantages of services.• Market Research: Staying updated on market trends, competitor offerings, and customer feedback to adapt sales strategies accordingly.• Quoting and Pricing: Providing accurate price quotes and negotiating terms to secure sales while ensuring profitability for the company.• Problem Resolution: Addressing customer concerns, resolving issues, and providing excellent post-sales support.• Sales Reporting: Keeping detailed records of sales activities, customer interactions, and sales performance for reporting and analysis.• Team Collaboration: Coordinating with other sales team members and departments within the organization to optimize sales efforts and provide a seamless customer experience.• Technology Trends: Staying informed about emerging technologies and Mac-related developments to remain a subject matter expert in the field.• Training and Workshops: Conducting training sessions and workshops for customers or internal staff on Mac products and services.• Customer Engagement: Interacting with potential and existing customers to understand their needs and preferences when it comes to services.

- Created social media timelines for platforms such as Facebook, Google+, and Blogger.- Managed advertising campaigns on social media platforms.- Generated reports and conducted data analysis for insights and performance evaluation.- Conducted keyword analysis for effective content optimization.