Pooja Sherlekar Email & Phone Number

Bengaluru, KA, IN

Bengaluru, Karnataka, India

Leading Women’s Western Wear and Lingerie at Cocoblu.

Bangalore

Bangalore, India

Launched and ramped up Amazon Designer Boutique.

Bengaluru Area, India

• Managing key accounts in the Amazon Fashion team such as Future Group (30 brands across apparel and footwear), Chumbak, Dickies and Pantaloons (12 brands).
• Streamlined communication between the brands and the retail teams by coordinating all inputs and working with the brands for key unique selection.
• Put processes in place to surface slow moving inventory to the category teams, highlight unimaged inventory and put together a plan to liquidate slow moving inventory.
• Worked with the marketing team to put together marketing plans for the brands, including co-op and Amazon Display ads.
• Assisted the Women’s Apparel team with buys and selection planning.

Bengaluru Area, India

• Launched and scaled the Pet Supplies category on Amazon.in. Currently the Pet Supplies store is the largest store (both offline and online) in India.
• Launched the Pet Supplies category within 3 months of joining the team. (One of the quickest launch's in India).The store launched with 2700+ offers of which 1400+ were Fulfilled by Amazon.
• Over the course of 8 months, grew the Pet Supplies category over 4X in terms of total sales, units shipped and grew selection to 2400 products available through Fulfillment by Amazon.
• Secured an online and offline exclusive from top UK pets brand: Company of Animals.
• Worked closely with the imports team to narrow down and identify key pet brands to enter India.
• Worked closely with key sellers to help them drive efficiencies in their business by coaching them on how to improve their margins, guiding them in terms of liquidating their stock.

Bengaluru Area, India

• Managed and acquired high profile developers in the Games and Entertainment categories. Also organized all developer marketing activities such as conferences and breadth recruitment of apps.
• Recruited a total of 1228 apps in a year. Of the total apps recruited 106 apps had Amazon API’s.
• Secured 7 exclusive Android apps before the app was on Google Play.
• Organized and ran all marketing efforts for Amazon Appstore in India such as webinars, attendance in high profile conferences such as NGDC and Droid con. Also held a developer connect event which helped secure 36 apps.

Greater Seattle Area

• Launched territory for new sellers adopting FBA. Consistent top performer who exceeded all goals in acquisition and FBA units shipped of 7 straight quarters.
• Launched 496 sellers till date, including several high profile sellers such as Bebe, Tintin, Vincent Longo cosmetics and MacLaren strollers on Amazon FBA. Managed lead prospecting, led the end-to-end sales cycle.
• Working with apparel sellers such as Limited and Children’s Place to drive FBA adoption.
• Piloted the sales effort for launching Amazon Lending program; worked with product management to develop the sales plan and refine product positioning, drove lead prospecting, launched 15 sellers.
• Piloted Global Selling on Amazon with 5 Indian sellers, including sellers such as Cbazaar and Surat Diamonds who brought incremental selection to the platform.

Greater Seattle Area

• Worked cross functionally with sales, category and lead generation teams to recruit new mid to large size sellers in the US and Canada and managed their success over time on the platform.
• Consistently met and exceeded quota for recruitment goals and for zero metric goals.
• Helped manage and grow high profile accounts such as Cesar Milan (The Dog Whisperer)
• Routinely identified opportunities to up sell other Amazon services

• Responsible for growing company’s SMB sales operations in Northern California -
• Accelerated account acquisition by adding of 150+ new high-potential clients; grew sales pipeline to ~4x target revenue; met / exceeded sales goals.
• Developed trusted C-level relationships by understanding customer needs and delivering tailored client solutions.
• Managed an inside sales team, and collaborated with internal and external experts to develop customized solutions for penetrating / growing key accounts.

• Drove account acquisition and spend growth among enterprise / SMB segments -
• Developed 200+ new accounts in the Pacific Northwest; penetrated multiple Fortune 100 accounts.
• Researched client accounts, segmented client base and drove inside sales activity to be consistently ranked in top 3 among 40+ peers in terms of sales and effort.

Mba, Marketing

Bs, Marketing, Accounting And Economics