Pooja Sherlekar Email and Phone Number
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As a Manager, Buying at Cocoblu, I lead the Women's Western Wear and Lingerie businesses, overseeing the vendor management, merchandising, and pricing functions. I joined Cocoblu in Feb 2022, after nearly 3 years of working at Cloudtail India Private Limited, a joint venture between Amazon and an Indian conglomerate, where I managed the Women's Western Wear category and achieved significant growth in sales, market share, and customer satisfaction.With 15 years of experience in retail and business development, I have a deep background and knowledge of the fashion and e-commerce industry. I have a strong track record of account acquisition, negotiations, and sales strategy development, as well as customer relationship management, sales operations, and lead generation skills. I hold an MBA in Marketing from Babson College, one of the top-ranked business schools in the US, and a BS in Marketing, Accounting and Economics from University of Mumbai. My mission is to deliver value to customers, vendors, and stakeholders by creating and executing innovative and profitable solutions.
Cocoblu Retail
View- Website:
- cocoblu.in
- Employees:
- 252
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Vice President, Women’S ApparelCocoblu RetailBengaluru, Ka, In
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Manager, Vendor Management And BuyingCocoblu Feb 2022 - PresentBengaluru, Karnataka, IndiaLeading Women’s Western Wear and Lingerie at Cocoblu.
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Manager, Vendor Management And BuyingCloudtail India Private Limited May 2021 - Feb 2022 -
Senior Vendor Manager, Women’S Western WearCloudtail India Private Limited Dec 2018 - Apr 2021Bangalore
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Senior Business Development ManagerAmazon Jan 2018 - Nov 2018Bangalore, IndiaLaunched and ramped up Amazon Designer Boutique. -
Business Development Manager, Amazon FashionAmazon Jun 2015 - Dec 2017Bengaluru Area, IndiaManaging key accounts in the Amazon Fashion team such as Future Group (30 brands across apparel and footwear), Chumbak, Dickies and Pantaloons (12 brands).• Streamlined communication between the brands and the retail teams by coordinating all inputs and working with the brands for key unique selection.• Put processes in place to surface slow moving inventory to the category teams, highlight unimaged inventory and put together a plan to liquidate slow moving inventory.• Worked with the marketing team to put together marketing plans for the brands, including co-op and Amazon Display ads.• Assisted the Women’s Apparel team with buys and selection planning.
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Vendor Manager, Pet SuppliesAmazon May 2014 - Jun 2015Bengaluru Area, IndiaLaunched and scaled the Pet Supplies category on Amazon.in. Currently the Pet Supplies store is the largest store (both offline and online) in India.• Launched the Pet Supplies category within 3 months of joining the team. (One of the quickest launch's in India).The store launched with 2700+ offers of which 1400+ were Fulfilled by Amazon.• Over the course of 8 months, grew the Pet Supplies category over 4X in terms of total sales, units shipped and grew selection to 2400 products available through Fulfillment by Amazon.• Secured an online and offline exclusive from top UK pets brand: Company of Animals.• Worked closely with the imports team to narrow down and identify key pet brands to enter India.• Worked closely with key sellers to help them drive efficiencies in their business by coaching them on how to improve their margins, guiding them in terms of liquidating their stock.
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Business Development Manager, Amazon AppstoreAmazon.Com Apr 2013 - Apr 2014Bengaluru Area, IndiaManaged and acquired high profile developers in the Games and Entertainment categories. Also organized all developer marketing activities such as conferences and breadth recruitment of apps.• Recruited a total of 1228 apps in a year. Of the total apps recruited 106 apps had Amazon API’s.• Secured 7 exclusive Android apps before the app was on Google Play.• Organized and ran all marketing efforts for Amazon Appstore in India such as webinars, attendance in high profile conferences such as NGDC and Droid con. Also held a developer connect event which helped secure 36 apps across categories.
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Account Executive, Fulfillment By AmazonAmazon.Com Feb 2011 - Apr 2013Greater Seattle AreaLaunched territory for new sellers adopting FBA. Consistent top performer who exceeded all goals in acquisition and FBA units shipped of 7 straight quarters.• Launched 496 sellers till date, including several high profile sellers such as Bebe, Tintin, Vincent Longo cosmetics and MacLaren strollers on Amazon FBA. Managed lead prospecting, led the end-to-end sales cycle, continued to work with the account including working with the technical team to integrate sellers on the platform. Substantially grew seller commitment to FBA for these marquee sellers.• Working with apparel sellers such as Limited and Children’s Place to drive FBA adoption.• Piloted the sales effort for launching Amazon Lending program; worked with product management to develop the sales plan and refine product positioning, drove lead prospecting, launched 15 sellers. • Piloted Global Selling on Amazon with 5 Indian sellers, including sellers such as Cbazaar and Surat Diamonds who brought incremental selection to the platform.
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Account Representative, Selling On AmazonAmazon Oct 2009 - Feb 2011Greater Seattle AreaWorked cross functionally with sales, category and lead generation teams to recruit new mid to large size sellers in the US and Canada and managed their success over time on the platform.• Consistently met and exceeded quota for recruitment goals and for zero metric goals.• Helped manage and grow high profile accounts such as Cesar Milan (The Dog Whisperer) • Routinely identified opportunities to up sell other Amazon services
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Account ExecutiveShi Nov 2008 - Sep 2009Responsible for growing company’s SMB sales operations in Northern California -• Accelerated account acquisition by adding of 150+ new high-potential clients; grew sales pipeline to ~4x target revenue; met / exceeded sales goals.• Developed trusted C-level relationships by understanding customer needs and delivering tailored client solutions.• Managed an inside sales team, and collaborated with internal and external experts to develop customized solutions for penetrating / growing key accounts. -
Account ManagerCdw Aug 2007 - Sep 2008Drove account acquisition and spend growth among enterprise / SMB segments -• Developed 200+ new accounts in the Pacific Northwest; penetrated multiple Fortune 100 accounts.• Researched client accounts, segmented client base and drove inside sales activity to be consistently ranked in top 3 among 40+ peers in terms of sales and effort.
Pooja Sherlekar Skills
Pooja Sherlekar Education Details
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Marketing, Accounting And Economics
Frequently Asked Questions about Pooja Sherlekar
What company does Pooja Sherlekar work for?
Pooja Sherlekar works for Cocoblu Retail
What is Pooja Sherlekar's role at the current company?
Pooja Sherlekar's current role is Vice President, Women’s Apparel.
What is Pooja Sherlekar's email address?
Pooja Sherlekar's email address is po****@****ail.com
What is Pooja Sherlekar's direct phone number?
Pooja Sherlekar's direct phone number is +170359*****
What schools did Pooja Sherlekar attend?
Pooja Sherlekar attended Babson College - Franklin W. Olin Graduate School Of Business, University Of Mumbai.
What are some of Pooja Sherlekar's interests?
Pooja Sherlekar has interest in Human Rights, Animal Welfare, Children.
What skills is Pooja Sherlekar known for?
Pooja Sherlekar has skills like Customer Service, Account Management, Salesforce.com, Crm, Lead Generation, Business Development, Sales Process, Sales Operations, Enterprise Software, Marketing Strategy, E Commerce, Sales.
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Pooja Sherlekar
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