* Oversaw team of 10 both backend and client-facing, handling 15 accounts.* Built professional relationships with distributors, customers and media staff by attending trade shows.* Forged strong media relationships to further public relations goals.* Used Brevo to create and distribute releases to media outlets as an innovative platform and analyze the data based on the clicks, views and bounces* Used ChatGPT (free version) for developing various PR and Marketing content - press releases, articles, prompts, invitations* Reported on press coverage recaps to determine areas for improvement.* Assisted with marketing strategy development to increase public awareness and customer engagement.* Managed projects from start to finish by finding partners, making detailed plans, and executing projects.* Designed and implemented strategic business plan objectives.* Aligned projects and daily activities with company vision, strategies and tactics.* Conducted market analysis and monitored competitive activity.* Wrote press releases for routine use and crisis management.* Built strong relationships with media outlets and communications professionals to expand my personal network.* Established and communicated editorial and brand guidelines to communicators in client organisations.* Produced and distributed internal and external communications.* Drafted and edited content for organizational publications, employee newsletters and stockholders' reports.

* Planned and executed effective internal communications and engagement campaigns to educate employees about physical & mental health, corporate benefits and company culture.* Promoted company vision through announcements and communications.* Collaborated with corporate departments to create and implement internal communications.* Solicited and publicized achievers stories from employees to build the company story.* Recommended ways to increase employee engagement in employee initiatives based on analysis of survey data from HR and interdepartmental inputs.* Sought feedback from employees through surveys and questionnaires.* Coordinated and handled SM teams for social media posts and videos with an eye for viral content strategies.* Developed campaigns to increase public awareness of the company and engage customers.* Built strong relationships with media outlets and communications professionals to expand personal network.* Oversaw photo and video production of company culture, and leadership team for various internal communication purposes.* Assisted with marketing strategy development to increase public awareness and customer engagement.* Wrote and distributed Q&A for executives to use in the face of an image crisis.* Managed service projects from start to finish by finding partners, making detailed plans, and executive projects.* Collaborated with external PR firms, as well as internal sales and marketing managers, to determine branding, product positioning and media messages.* Served as point of contact for 5 speaking engagements and 8 award submissions each year.* Supervised and monitored media purchasing from media outlets.* Achieved company objectives by leveraging internal resources and collaborating with employees of all levels.

* Forged strong media relationships to further public relations goals.* Wrote press releases for announcements like growth stories, partnerships and new leadership announcements.* Coordinated press releases and handled press inquiries for Technology clients.* Communicated with media weekly to build relationships and optimize press coverage.* Reported on press coverage recaps to determine areas for improvement.* Used Constant Contacts to create and distribute press releases to media outlets.* Managed service projects from start to finish by finding partners, making detailed plans, and executive projects.* Collaborated with media to encourage company and product coverage and promote brand mission and values.* Designed and implemented strategic PR plan objectives.* Directed 20 (variable) informational programs per quarter designed to foster favourable public and stockholder perceptions of the company's accomplishments.* Aligned projects and daily activities with company vision, strategies and tactics.* Wrote press materials and delivered presentations to media representatives.* Worked on leadership articles, technology articles, opinion pieces and industry perspective

* Led a team of 10+ for prime time program & 30+ interdepartmental staff * Planned video shoots in the studio and remotely * Presented production ideas and determined creative scenarios for production and delivery.* Developed schedules for production, editing, and avoiding duplication for timely delivery.* Coordinated with producers and on-air talent to create program content and segments.* Liaised with editorial team, production team, anchors, reporters, video journalists and other creative staff to successfully complete projects.* Developed and implemented strategies to increase production efficiency.* Hired, trained and managed desk producers, reporters and other department members to build a highly qualified team and boost overall performance.* Remained composed and highly professional in a fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.* Participated in meetings with producers and production crew to keep the program in step with creative vision.* Remained highly composed and calm in very fast-paced, stressful and constantly changing environments to provide optimal leadership and achieve desired results.* Reviewed scripts and made changes to improve wording, flow or interest levels, consistently producing highly successful segments.* Booked guests for on-air interviews and assigned stories to reporters to manage coverage and schedule needs.* Found appropriate stories and ideas for programming to engage target audiences.* Supervised breaking news coverage and determined priority for stories within each broadcast.* Evaluated scripts to identify creative strategies and resource needs.* Crafted plan for breaking news events and trained and prepared entire staff on how to handle such scenarios.* Worked as a copy editor for news packages and segments (entertainment, politics, crime, infotainment)* Did voice-over for segments and news packages.

* Conducted background verification for Indian employees (education & employment)* Worked effectively in fast-paced environments.* Strengthened communication skills through regular interactions with others.* Demonstrated respect, friendliness and willingness to help wherever needed.* Passionate about learning and committed to continual improvement.* Demonstrated leadership skills in managing projects.* Applied effective time management techniques to meet tight deadlines.* Organized and detail-oriented with a strong work ethic.* Excellent communication skills, both verbal and written.