Popoola Williams Email & Phone Number

Lagos, Nigeria

Lagos, Nigeria

Wow Effects Communications is a bottom-line focused Nigerian digital marketing agency that helps organizations understand, develop and implement integrated online marketing programs designed to meet their goals. As Managing Director, I am responsible for the growth and success of Wow Effect as well as ensuring delivery of unassailable ROI for clients. Within four years of starting Wow Effect, our client list has grown to include leading companies from three continents (FPT Corporation- Vietnam, HCG- India, Casio – Japan, Honeywell Group – Nigeria).

Lagos, Nigeria

I managed sales and marketing activities at Morpheus Online Business Services, an e-commerce solution provider to top Nigeria retailers.

Lagos, Nigeria

I was responsible for sales, promotion and, channel development activities at Media24 Nigeria, (a division of MIH Internet Africa). Among other things, I:• Was responsible for creating and managing the company’s contents across multiple online channels: blogs, forums, social networks etc• Acted as the Master Admin for Mocality Deals and Mocality Directory platforms• Managed the entire sales force to meet company’s revenue streams and targets as outlined in the short term and long term business plans.• Built a National Agency Network within a spate of 9 months• Worked within an international team responsible for charting the group’s e-commerce strategy for Africa

Lagos, Nigeria

I was in charge of business development activities at Circuit Atlantic, an International Procurement/Online Shopping company based in Boston, USA and Lagos, Nigeria. My duties and responsibilities included:• Managing the company’s PPC campaigns on Google and Facebook• Manage the company’s contents across multiple online channels: blogs, forums, social networks etc• Managing the company’s Online Reputation to ensure a consistent and positive brand image • SEO. Ensuring the company website ranks for relevant and important keywords on search engines. • Conversion Rate Optimization to ensure the company gets optimal value for its online marketing efforts• Collaborating with the company’s application developers in Asia on ongoing projects