Jointly heading the creative function across all offices

Partnering to create a agency with strong creative credentials.

I spearheaded the creative team on all P&G brands for Publicis Singapore.

Head the Mumbai Creative Department

Was hired to head a team that launched the iconic Virgin Mobile brand in India. Created a hugely visible and successful campaign for the same. Also worked on Tata AIG, ICICI credit cards and Fiat

Headed a team that handled 4 Marico brands, the entire Vicks franchise from P&G, Bisleri mineral water, HDFC Mutual Funds and ING

Developed brand strategy and online identity for several companies/brands.Including ESPN, HLL, Sony Music, Indya.com and General Cologne Reinsurance

In the five and a half years that I spent at JWT I worked on virtually every brand that the agency handled. From Unilever brands like Taj Mahal Tea, Red Label Tea, Lipton Yellow Label to Kingfisher, Acer, McDowell, Kerala Tourism, Standard Chartered credit cards and Van Heusen. Covering Press, T.V, Direct Mail, Events.