• Extensive knowledge of handicraft product curation, design and procurement.• Promoting products, activities and organizations via social media marketing tools.• Researching craft trends and customer buying patterns to inspire design, packaging and marketing strategies. Artistic contribution to craft shows and visual merchandising in retail outlets.• Developing specific goals to prioritize, organize, and accomplish curated marketing, pricing and promotional strategies.• Analyzing information and evaluate results to choose the best solution and overcome marketing demands. Represent the organization to the public, government, and other external sources.• Developing cooperative relationships with B2B and B2C, and dealing directly with high-end customers. Providing detailed instructions about how devices, parts, or structures are to be constructed, assembled, modified, maintained, or used.

• Handling digital social media handling and brand image for ExclusiveLane.• Managing email marketing content creation.• Strategizing social media campaigns.• Strategizing email campaigns.• Managing affiliates.• Analyzing competitors on social media.• Boosting product launches.• Directing newspaper inserts.• Assessing brand reflection.• Managing social media- Twitter, Instagram, Facebook, Pinterest, Google+