I am a User Experience Expert & CEO of SkaleBot.com with over 20 years of Industry experience. Solving Problems, Business research, User research, Information Architecture and Interaction design excite me equally - each working at different levels to provide immaculate product experience. I am striving towards helping the customer deliver the best user experience and creating flawless product/website for their end users. I have worked in varied domain like Construction, Data Recovery/Safety, Compliance, BFSI, Supply Chain Management, Medical Products, ERP Solutions, Consumer Products, etc. I have worked with clients like Trimble, Philips, Siemens, Subex, Glassbeam, Tally, Airtel, Star Digital, Infosys, Standard Chartered, HSBC, Bank of America, Amex, Fidelity, Ericsson, Nokia, Georgia School Board Association, IMRB, Healthiway, etc.Specialties: User centered design, Industrial Design, User research, User profiling, IA, Heuristic Evaluation, Ethnography, Task analysis, Persona, Scenario, Card sorting, User Survey, Contextual Inquiry, Cognitive Psychology, Competitive Bench Marking, Focus Group, Low and High Fidelity Rapid PrototypingPaper published: http://dl.acm.org/citation.cfm?doid=2525194.2525263