Jessica Poteet Email & Phone Number

Reykjavík, Capital Region, Iceland

Leading Kaptio's marketing efforts during key growth phase for the company. Developed GTM strategy for new marketing team in 2023, including revamped positioning, messaging, branding, social media presence. Led efforts to create new website, foster new channels, elevate brand awareness. Designed and executed trade show and customer events at a variety of.

International

I work with startups all over the world to build and execute marketing and business strategies that fit their unique and challenging needs. I focus on designing holistic solutions, that bridge the creative with the analytical. Product Marketing | Digital Strategy | Content Creation | Business GrowthSelected projects include:**New Market Entry Strategy @.

Iceland

Serving as projects manager and chief of staff to the COO/CFO to execute on human resources, logistics, finance, legal, and operational projects throughout the company during an exciting phase of strategy planning and growth. Deep focus on stakeholder management, internal communications, cross-functional meeting facilitation, and event management, as well.

Reykjavik, Iceland

Bringing simple sales solutions to businesses around the world with automated IoT technology. I was tasked with developing pitch and sales decks, event materials, sales playbooks, marketing strategy and plans, and branding guidelines.

San Francisco Bay Area

Managing special projects for the CEO and other senior leadership, while also providing expertise on other day-to-day activities across the company. Branding strategy; social media strategy and content; investor relations and pitch decks; pilot program roll-outs; real estate searches and negotiations, event planning, standardization of hiring practices.

Singapore

Project manager and business strategist for new business development projects in the Asia/Pacific region. Led large, international cross-functional teams for projects reporting to the VP/C-suite level.*Managed strategy, schedules, budgets, datasets, and personnel. *Synthesize team findings and data to create concise, convincing content for internal and.

Houston, Texas Area

Managed cross-fuctional, multinational team for high visibility new country entry project in Middle East for corporate business development, working in tandem with C-suite managers. *Led team during the apex of the project through a series of internal and external reviews and secure management buy-in. *Aligning stakeholders from Kurdistan, India, Bahrain.

Houston, Texas

Managed teams of recruiters, subject matter experts, and HR professionals to recruit college grads into our North American operations. *Planned and coordinated logistics for wide range of recruiting, networking, and academic events.*Developed lean data analytic procedures to streamline efforts of screening, resulting in increased success relative to other.

Midwest

I wore cool coveralls, worked alongside the world's best engineers and landmen, studied ancient rocks, found hydrocarbons, and solved the nation's energy problems one tarantula stampede and broken food fryer at a time.

Master Of Business Administration (M.B.A.), Entrepreneurship/Entrepreneurial Studies

Activities and Societies: Master's thesis: hospitality industry new ventures in the Italian market. Focus areas of study: Marketing.

Marketing

A selective Bay Area bootcamp focusing on growth marketing, product design, and business development in the Silicon Valley startup.

Arabic Language Studies

Masters Of Science, Geology

Bachelor Of Science (B.S.), Geology/Earth Science, General

Activities and Societies: Emphasis in Japanese Language studies and Astrophysics

Astronomy And Astrophysics

Immersion seminars for pre-collegiate students.