Laura Powers Email & Phone Number

Philadelphia, Pennsylvania, Us

Oversee internal creative and content agency to articulate a clear value proposition for client acquisition and retention. Operate marketing and communication efforts in a large and complex sales support infrastructure through project management, process optimization, planning, budgeting, execution, and analysis. Collaborate with Sales Enablement Team and multiple business units to achieve sales and retention growth targets. Create viable strategic plans for various departments in collaboration with the larger corporate sales teams. Operationalize, measure, and improve strategies in response to company, marketplace, and industry developments. Improve brand recognition and reputation through sales enablement and client communications. Support industry and association engagement strategies to provide meaningful and creative opportunities for clients and prospects.

Philadelphia, Pa, Us

Create and implement strategy for multimillion-dollar Capital Campaign for the Philadelphia Equal Justice Center (EJC) project, working closely with strategic partners, committee volunteers, executive leadership, regional foundations, the philanthropic community, elected officials, community groups and civic organizations. Provide strategic leadership on governance, partnerships, and philanthropy. Deliver end-to-end communications for executive director and Board. Execute cohesive engagement strategy to promote the organization and project affiliate brands.

Doylestown, Pa, Us

Develop strategy for high-impact campaigns across multiple industries throughout the U.S. Execute complex communication tactics that achieve internal and external business goals. Create and implement strategic communication plans that include stakeholder engagement surveys and outcomes, budget analysis, corporate governance, public relations, benchmarks, and measurement. Lead design and development of brand standards and comprehensive visual collateral. Received multiple Best of the National Law Journal awards for legal marketing, branding, and integrated law firm marketing for national legal institutions and mediation firms. Recognized as “2016 Emerging Leader” in Bucks & Eastern Montgomery Counties in PA.

Doylestown, Pa, Us

Full-service branding, digital and marketing firm serving B2B, B2C, and nonprofit with digital and print communications for more than 250 accounts in a wide variety of industries. Delivered exceptional marketing and advertising strategies, executive leadership, strategic planning, and innovation while working with client business teams and communication teams. Provided complex, comprehensive, and technical campaigns to strengthen brands, reputations, and market reach.

New York, Ny, Us

Financial services design development and management of marketing collateral, including multi-language brochures, sell sheets, newsletters, and digital marketing.

Us

Pre-press graphic and file management, advanced image retouching and finishing work with Adobe Photoshop, magazine layout and trading card layout.

Client brand management, print material development, client project print management, marketing strategy, client marketing communications.

Managed and developed client display ads for Yellow Pages. Oversight of design team for Bell Atlantic / Ameritech directories.

Certificate, Corporate Sustainability

Bachelors, Art And Science

Printmaking

Education record

Education record