I grow businesses and develop marketing campaigns through unique, proven, relevant and result oriented methods. My background includes 16+ years in online marketing, advertising, designing and directing award-winning campaigns for small, mid and large companies. I’ve partnered with senior level executives, CEOs, MDs across ad agencies, web technologies, IT industries and media companies directing strategic marketing plans. In these roles I’ve managed multi million dollar budgets, assessed and directed creative work; developed high level strategy and worked with leading media partners. I’ve created, optimized and maintained 10K advertising campaigns for various industries. Core Competencies:♦ Strategic marketing planning♦ Creative development / execution / placement♦ Data strategy/ analytics ♦ Adwords♦ Facebook Ads♦ Conversion rate optimization♦ Landing page optimization♦ Keyword research♦ Ad copyriting♦ A/B testing♦ Split testing♦ Mobile campaign♦ Google shopping campaign♦ Pay per call campaign♦ Bing campaign creation & optimization♦ Adsense♦ Email marketing♦ Banner ads♦ Affiliate marketing♦ Brand messaging / awareness♦ Product launches♦ Strategic partnerships ♦ Contract negotiation♦ Digital, online, social media, integrated marketing♦ Business development♦ Project / program management♦ Agency / media management♦ Traffic insights♦ Product launchI have a long experience with following tools: -Adwords Editor, Keyword Planner, Kenshoo, Twillio, Callrail, Google Analytics, Swydo, WordTracker I’m Founder of Winmatics a Delhi NCR, India based marketing company. Apart from observing overall development and growth of the company service offerings, products, tools and marketing strategy; I work on various marketing projects; while, playing a pivotal role in each initiative from a marketing, analytical and technical perspectives.