Responsible for profitable growth, building a high-performance team, and deliver award-winning campaigns for clients.

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I've been teaching key marketing topics like Integrated Marketing, Retail Management and Marketing Strategy in the MBA & Executive MBA Programs.

I work with Advertising & Digital agencies, Retail, Software and Manufacturing companies with their Business Strategy, Marketing Campaigns and Sales Process to increase Revenue.

As the marketing head, responsible for elevating the brand's position as a premium destination for beauty & wellness

Launched Europe’s Largest Optical Retail in India - Vision Express and helped it become the 2nd largest player in India in terms of Revenue, Reach & Unique Customer in less than 3 years. Articulated the Brand Positioning, defined the Brand Guidelines and outlined the In-Store customer journey. Brand Awareness recorded >40% within 18 months. Executed an integrated campaign to position Vision Express as an affordable & trusted brand – TV & Print (India’s lowest priced… Show more Launched Europe’s Largest Optical Retail in India - Vision Express and helped it become the 2nd largest player in India in terms of Revenue, Reach & Unique Customer in less than 3 years. Articulated the Brand Positioning, defined the Brand Guidelines and outlined the In-Store customer journey. Brand Awareness recorded >40% within 18 months. Executed an integrated campaign to position Vision Express as an affordable & trusted brand – TV & Print (India’s lowest priced spectacle), In-Store (Optical Expertise), Digital (collections, online appointments, eyecare tips) and PR (expansion, collection launches) Show less