Prabhu Konchada work email
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Prabhu Konchada personal email
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Head of product at Apxor, I am passionate about empowering over 300 million users and making a difference in their lives through NoCode digital nudging. I have been instrumental in shaping the company's strategic direction and developing the roadmap for our product, which delivers personalized experiences to over 1.2 million users each day across various verticals such as Fantasy gaming, BFSI, E-commerce, Entertainment, Dating, and more. I have a strong background in Computer Science, having graduated from Gayatri Vidya Parishad College of Engineering with a B.Tech. in 2016. I also have a Makers Diploma from Xperian School, where I worked with coach Karthi Subbaraman to gain fresh perspectives on product development. I have leveraged my skills and knowledge to drive product growth and user retention, as well as to conduct user research and web development. Some of my notable achievements include building and handling initiatives that led to 8x improvement in adoption rates, leading successful POCs with Fortune 500 companies and unicorns, and building contextual mobile surveys for quality in-situ feedback with more than 30%+ response rate. Prior to joining Apxor, I co-founded FanStation, a platform that bridged the gap between fans and their favorite stars, creating a space for interaction and engagement. FanStation received over 2,000+ 5-star ratings, achieved a spot in the "Top 50 Social Apps", and trended globally on Twitter. I also established fruitful partnerships with UKTA, India Conference at HBS, and was accepted into prestigious startup programs such as FBStart, GCP for Startups, and Microsoft BizSpark. I am also active in the community and am involved in several non profits such as “Products For Next Half Billion” (Core team), Mahavir foundation (Board member) and Thiebaut Method (Passion Cultivator). I have also been recognized for my leadership skills, including being selected for the GlobalShapers fellowship and Jagriti Yatra – Building India Through Enterprise. I thrive on solving high-impact product problems and creating value for users and organizations.
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Head Of ProductApxor Jun 2023 - PresentHyderabad, Telangana, IndiaRecognizing the importance of alignment, I fostered a collaborative environment at Apxor, bridging the gap between inside sales, sales, and product teams. This collaboration resulted in:- Streamlined Sales Enablement: By working with sales and product stakeholders, we refined the sales process and developed impactful collateral, ultimately improving the customer journey.Furthermore, I played a key role in shaping the Go-To-Market (GTM) strategy, ensuring the product reached its target audience with a clear value proposition. This included activities such as:- Competitive Analysis: Analyzing competitor offerings and positioning Apxor for differentiation.- Product Messaging: Crafting compelling product messaging that resonated with potential customers.I also spearheaded several initiatives that directly impacted the platform's success:- User Research: Conducted user research to understand customer pain points, inform product development, and ensure the platform addressed real-world challenges.- Product Development: Led the product development process, prioritizing features, managing the product backlog, and ensuring the platform delivered a seamless user experience.- Partnership & Integration Strategy: Explored and facilitated partnerships and integrations with complementary products like Amplitude and Mixpanel (product analytics), MoEngage and CleverTap (marketing automation), Branch, Adjust, and Appsflyer (attribution). This expanded our ecosystem and unlocked new value propositions for our customers. -
Senior Product ManagerApxor Jan 2020 - Jun 2023Hyderabad Area, IndiaAs a Product Manager at Apxor, I am excited to have the opportunity to empower over 200 million users and make a meaningful difference in their lives. It fills me with joy to witness our technology empowering users to feel like heroes while also enabling organizations to unlock their full potential and deliver value to their customers in a variety of verticals such as Fantasy gaming, BFSI, E-commerce, Entertainment, Dating, and many more.My journey as a product manager has resulted in several positive outcomes, including:- Working closely with the founding team, I played a critical role in shaping the company's strategic direction and developing the roadmap for our product. Together, we launched several successful initiatives which made us one of the fastest growing startups in India.- Leading cross-functional teams to successfully launch 10+ major product features that have formed the crux of our existing go-to-market (GTM) product.- Conducting comprehensive market research and in-depth customer interviews to identify pain points and opportunities, leading to the successful launch of new product lines that have gained significant traction among customers improving revenue by 15%.- As a product manager, spearheaded the successful implementation of the A/B testing framework at Apxor, enabling companies to run impactful experiments and make data-driven product decisions.- Identifying and addressing critical gaps in the product that were hindering customer experience leading to 20% reduction in customer tickets for the customer success team.
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Product ManagerApxor Jun 2018 - Jan 2020Hyderabad Area, IndiaAs a Product Manager and early employee at Apxor, I made significant contributions to building the product from scratch and driving its growth.- Drove a significant improvement in adoption rates for companies by 8x through solutioning and building features that reduced time to value as much as 70% resulting in increased user retention and satisfaction.- I successfully led Proof of Concepts (POCs) with Fortune 500 companies and unicorns, leveraging user behavior analysis to identify pain points and opportunities. By delivering tailored solutions, I helped these companies achieve a 6% improvement in revenue.- I successfully led the implementation of contextual mobile surveys that achieved a response rate of >30%. These surveys provided valuable customer insights to high-growth companies and unicorns, enabling them to better understand the reasons for user drop-off, level of satisfaction, and feature feedback.- Collaborated closely with the visionary founders to shape the product vision, define the strategy, and chart a winning roadmap.- As the initial team member of a startup, I owned a diverse range of responsibilities, including delivering impactful customer demos, representing the company at industry events, looked over legal and financial regulations all with the aim of supporting the growth of the organization.- As the first product manager, I spearheaded the customer success efforts which led to exceptional customer satisfaction, perfectly executed integrations in a day and garnered highly positive feedback from our valued customers.
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FounderFanstation Mar 2016 - Jun 2018VisakhapatnamAs a lifelong fan of idols and celebrities, I founded FanStation to bridge the gap between fans and their favorite stars, creating a space for fans to interact and engage with their role models in the communities they belong to.Through FanStation, I developed a successful interaction and engagement model that garnered a reach of over 5.5 million and led to a worldwide Twitter trend.FanStation received over 2,000+ 5-star ratings and achieved a spot in the "Top 50 Social Apps" after an accidental beta launch.I established fruitful partnerships with UKTA, India Conference, and HBS, and FanStation was accepted into prestigious startup programs such as FBStart, GCP for Startups, and Microsoft BizSpark. However, despite my passion for the project, I struggled to scale the platform due to the operational complexity of the multisided market and the challenge of reducing time to value.While I wasn't able to achieve the desired scale for Fan Station, I learned valuable lessons about the intricacies of operating a multisided market and the importance of streamlining operations to reduce time to value.My experience at Fan Station has given me a deep understanding of the challenges inherent in connecting fans and celebrities and has prepared me to tackle similar projects in the future with greater efficiency and effectiveness. -
Student PartnerMicrosoft Apr 2014 - Mar 2016As a passionate technology enthusiast was selected as a Microsoft Student Partners out of 10,000+ applicants from India.I have been actively involved in helping students from her college and nearby colleges to build and deploy their apps to the store, have been successful in helping over 250 students in this process.I featured in the Top 10 students worldwide in Microsoft Virtual Academy and was invited to the prestigious "India App Review Board", where I reviewed over 100 apps and provided feedback to improve their quality. I also delivered talks at multiple Microsoft Innovation Centers (MICs) in the state of Andhra Pradesh, to share my passion for technology, and to give demos to over 3000+ students. -
YatriJagriti Yatra Dec 2015 - Jan 2016IndiaI was selected out of 17,000+ applicants for the nationwide journey covering 8000 km across India to gain insights into enterprise and development.I gained valuable insights being part of the team that is focussed on studying the intersection of sustainability and organizational management at Art of Living, a global organisation.During this journey, I had the opportunity to meet and learn from notable figures such as Bunker Roy from Barefoot College, Rahul Yadav from Housing.com, and Anshu Gupta from Goonj, as well as observe the works of role models from various fields, including MS Swaminathan from MSSRF. -
Software Development InternApxor Mar 2015 - Jul 2015VisakhapatnamDuring my internship I had the opportunity to contribute to the development of a valuable tool for Apxor mAPM, an app performance monitoring solution. Specifically, I played a key role in the creation of an iOS application crawler called "Drunken Monkey." This tool enables monkey testing of iOS apps, which is an automated testing process that randomly generates user interactions with the app to identify bugs and issues.The automation of testing processes through the Drunken Monkey tool saved Apxor mAPM time and money that would have been spent manually testing apps for bugs and issuesIn addition to my work on the Drunken Monkey tool, I also built an app store scraper that pulled information from the iOS app store to analyze the problems that users face. This tool helped to identify key pain points and areas for improvement, allowing team to understand issues that accounted for lower store ratings.Through these projects, I gained valuable experience in development, app testing and analysis, and data-driven decision-making. I am proud to have played a key role in the development of tools that help organizations to deliver high-quality apps to their customers.
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InternTamada Media Pvt Ltd Dec 2014 - Jan 2015Hyderabad, IndiaAs a former intern at one of South India's largest media companies, I had the opportunity to work on an exciting project involving the development of a video and news portal. The platform was designed to showcase the company's extensive collection of original Telugu content, which is the largest in the region.My primary role during the internship was to assist in the building and testing of the portal's functionality. Specifically, I was responsible for ensuring that the videos, which were uploaded to YouTube, were properly integrated and displayed on the portal. This involved working closely with the stakeholders to ensure that the platform was user-friendly and met the needs of the target audience.I also had the opportunity to contribute to the overall design and layout of the portal. This involved working with the creative team to develop a visually appealing and easy-to-navigate interface that would encourage users to engage with the content.Through this experience, I developed valuable skills in project management, cross-functional collaboration, and user experience design. I am proud to have played a role in the development of a platform that promotes and showcases the rich Telugu culture and heritage of South India. -
FellowGlobal Shapers Community Aug 2014 - Sep 2014Gurgaon, IndiaSelected as one in 100 people out of 20000+ applicants for lead lab fellowship and youth summit at Microsoft Gurgaon.Got to meet rolemodels like Pravin Sinha, Co-Founder Jabong, Bhawana Agarwal, Founding VP Yatra.com, Sangeeth Varghese, Curator World Economic Forum etc
Prabhu Konchada Skills
Prabhu Konchada Education Details
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Xperian SchoolMakers Make Machine
Frequently Asked Questions about Prabhu Konchada
What company does Prabhu Konchada work for?
Prabhu Konchada works for Apxor
What is Prabhu Konchada's role at the current company?
Prabhu Konchada's current role is Building Apxor.
What is Prabhu Konchada's email address?
Prabhu Konchada's email address is pr****@****ail.com
What schools did Prabhu Konchada attend?
Prabhu Konchada attended Gayatri Vidya Parishad College Of Engineering (Autonomous), Xperian School.
What skills is Prabhu Konchada known for?
Prabhu Konchada has skills like Entrepreneurship, Start Ups, Product Management, Analytics, Leadership, Customer Success, Team Management, Product Development, C++, C, Java, Web Development.
Who are Prabhu Konchada's colleagues?
Prabhu Konchada's colleagues are Chaitanya Ram Chandu Garikapati, Udatha Divya, Lakshmi Prasanna Dhanisetty, Jagannatha Hari Kiran Emani, Ansupriya Chowdhary, Karthik P, Akshay Joshi.
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