Prachi Arora Email and Phone Number
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Prachi Arora personal email
Prachi Arora is a National Category Manager - Atta, Salt and Spices at ITC Limited. She possess expertise in econometrics, statistical data analysis, statistics, stata, data modeling and 18 more skills. She is proficient in English, Hindi and French - Basic. Colleagues describe her as "In my brief association with Prachi, I came across a resourceful and sharp professional who knew her job of MMM analytics led consulting in and out. Her impeccable knowledge of CPG industry and application of MMM for decision making led to several appreciations across the board making her a star performer and client’s preferred choice. She was central to the team, the “go-to” person for any MMM related query. She ensured that everyone around her grew in their craft, making her an excellent team player. She is missed each day and I wish her all the success as she embarks on a new journey. "
Itc Limited
View- Website:
- itcportal.com
- Employees:
- 55997
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National Category Manager - Atta, Salt And SpicesItc LimitedPune, Mh, In
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Manager - Foods, Snacks & Beverages (Asm), GujaratItc Limited May 2023 - PresentGujarat, IndiaResponsible for ITC Foods, Snacks & Beverages sales in Gujarat + Daman & Diu, Managing Traditional Trade (Urban and Rural), Modern Trade, Institutional Business (Travel, Office, Gifting and Canteen segments) and servicing E + Quick Commerce accounts.Key categories/brands handled include Sunfeast Biscuits, Yippee Noodles, Aashirvaad Atta, Candyman Confectionery, B Natural Juices and Bingo Chips.Primary responsibilities are Business Growth, Market Share delivery, Sales & Contribution plan achievement through effective forecasting, planning & execution. Premiumization of portfolio, Trade Marketing, Distribution Strategies, Customer Management, Sales Team Training, Development & motivation and Cost Management.Currently leading a team of 25 people, and responsible for a wide network of distributors spread across the state.
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Assistant Under Training (Management Trainee), Trade Marketing & DistributionItc Limited Jul 2022 - May 2023Kolkata, West Bengal, IndiaTrained, followed by managing independent stints in various aspects of Trade Marketing, Sales and Distribution in different channels/categories - Foods, Personal Care & Cigarettes in Kolkata branch.
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Secretary, Marketing ClubIndian Institute Of Management Bangalore Mar 2021 - Jul 2022 -
Summer InternUnilever Apr 2021 - Jul 2021IndiaThe Project revolved around an in depth understanding of the baking and dessert segment In India including at home dessert making behaviours induced by COVID. The objective of the project was to craft dessert mix concepts for launch under the Brown & Polson brand. -
Senior Executive, Advanced Analytics & ConsultingNielsen Jun 2018 - Aug 2019Bengaluru Area, IndiaIn my role as a senior executive, my responsibilities included, more proactive communication with the client to understand their analytical requirements and transforming it into relevant concerns that can be addressed through Market Mix Modelling.Becoming a subject matter expert on the marketing effectiveness process for Major FMCG clients and leading some of the commercial accounts for these clients. -
Aac Modelling - ExecutiveNielsen May 2017 - Jun 2018Bengaluru Area, IndiaAs a Consultant in the Market Mix Modelling team, currently working on delivering high quality results for major CPG clients and Custom project work by providing accurate media strategies. Working on simulating the right budget balance for the client moving forward.Liaising with client in concern in order to understand their current strategy and identify possible areas for improvementWorking with statistical modelling techniques and delivering useful business insights and findings with the help of external data sources using packages like R and other proprietary tools. Maximising the efficient and effective use of resources by utilising appropriate tools and processes.
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Research AssistantMahratta Chambers Of Commerce Industry And Agriculture (Mccia), India Mar 2013 - Jun 2013Pune Area, IndiaCreated and executed comprehensive research plans and conducted surveys on growth of Industries in the city. Involved collection and management of data on number of employees, investments, turnover etc., of over 20,000 units in Pune. Analysed the effects of macroeconomic factors and institutional policies on the Industrial profile.Compiled and edited the Annual Report of MCCIA, effecting policy changes in the district of Pune.
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Summer InternAxis Bank Internship May 2012 - Jun 2012Pune Area, IndiaCompleted a project on Retail Banking with India’s third largest private sector bank.Explored the various facets of the banking sector and summarised the research as part of an internship report. This involved analysing determinants like profits, capital-assets ratio, customer base, market share etc. across various private sector banks in India, comparing growth models across these banks.Designed a print magazine on Axis Bank and included interview, debates, Q&A’s with Business leaders, articles on current economic status etc. which was circulated amongst all branches of the bank in major cities including Delhi, Mumbai, Bangalore etc.
Prachi Arora Skills
Prachi Arora Education Details
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First Grade
Frequently Asked Questions about Prachi Arora
What company does Prachi Arora work for?
Prachi Arora works for Itc Limited
What is Prachi Arora's role at the current company?
Prachi Arora's current role is National Category Manager - Atta, Salt and Spices.
What is Prachi Arora's email address?
Prachi Arora's email address is pr****@****sen.com
What schools did Prachi Arora attend?
Prachi Arora attended Indian Institute Of Management Bangalore, Ucl, Symbiosis School Of Economics, Delhi Public School, Pune.
What skills is Prachi Arora known for?
Prachi Arora has skills like Econometrics, Statistical Data Analysis, Statistics, Stata, Data Modeling, Data Mining, Microeconomics, Industrial Organization, Policy, Public Speaking, Microsoft Word, Market Research.
Who are Prachi Arora's colleagues?
Prachi Arora's colleagues are Darshan Patil, Saurabh Kumar, Vallala Baburao, Ravindra Singh, Ca Anjali Bhuker, Samarth Suryawanshi, Hema Latha B.
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Prachi Arora
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