With over 5 years of experience in performance marketing, I specialize in driving lead generation and revenue growth through data-driven strategies. My expertise spans across Google Ads, Google Analytics, Facebook Ads, Twitter Ads, LinkedIn Ads, and Yahoo Japan Ads, as well as programmatic advertising. I have a proven track record of developing and executing comprehensive digital marketing campaigns that enhance online visibility and achieve key performance metrics. Passionate about leveraging technology and analytics to deliver measurable results, I thrive in fast-paced environments and enjoy helping businesses reach their marketing goals.
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Digital Marketing SpecialistOptizm Global Mar 2024 - Oct 2024Pune, Maharashtra, India -
Google Ads SpecialistKkbc - Apac B2B Tech Agency Oct 2023 - Mar 2024Tokyo, JapanManaged and optimized paid media campaigns across Google Ads, Bing Ads, and Japan Yahoo Ads. Developed media plans, optimized performance to meet targets, and provided clients with detailed performance summaries and post-campaign analyses. -
Performance Marketing SpecialistMelange Marketing Solutions Feb 2019 - Sep 2023Indore, Madhya Pradesh, IndiaAt Melange Marketing Solution, I led various digital marketing campaigns, including paid search, display, video, and Pmax, for markets in Malaysia, Singapore, and the USA. I managed SEM budgets, optimized Google and Facebook ads, and collaborated with the planning team to develop effective strategies. I regularly analyzed web analytics to enhance campaign performance and prepared detailed reports to track progress. Additionally, I gained experience with e-commerce platforms like Lazada and Shopee and conducted thorough keyword research for paid search accounts. -
Digital Marketing InternRaletta Jun 2018 - Oct 2018Indore Area, IndiaAt Raletta Technology Pvt Ltd, I enhanced online presence through SEO, managed social media platforms, and created engaging content across various niches. I also gained hands-on experience in executing paid media campaigns for real-world projects.
Prachi Rathore Skills
Prachi Rathore Education Details
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Master Of Business Administration - Mba -
Bachelor Of Business Administration - Bba
Frequently Asked Questions about Prachi Rathore
What is Prachi Rathore's role at the current company?
Prachi Rathore's current role is Performance Marketing Specialist with 5+ Years of Experience | Helping Marketers Generate Leads and Revenue | Google Ads, Google Analytics, Facebook Ads, Twitter Ads, LinkedIn Ads, Yahoo Ads, Programmatic Advertising.
What schools did Prachi Rathore attend?
Prachi Rathore attended Devi Ahilya Vishwavidyalaya (Davv), Indore, Shri Vaishnav Institute Of Management, Indore.
What skills is Prachi Rathore known for?
Prachi Rathore has skills like Leadership, Management, Team Building, Affiliate Marketing, Social Media, Research, Social Media Optimization, Search Engine Optimization.
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Prachi Rathore
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Prachi Rathore
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Prachi Rathore
President - Cyber Security Club | Ex-Intern @Ln Handicraft ( Web Development ) | 1St Runner Up @Rajasthan Police Hackathon 2024 🥇| Neyp 2024 Grand Finalist 🏆Ajmer -
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