Prachi Gurbani Email & Phone Number

Toronto, Ontario, Canada

Canada

Canada

- Led the coordination and worked on marketing collaterals for the biggest public health conference – APHA- Worked on the strategy for re-branding the company’s public health domain.- Strategizing month-on-month email campaigns for both public health and schools.- Ran paid media campaigns via programmatic and social media like Facebook and Instagram..

- Conducted focus-group discussions to gain an in-depth understanding of the Indian market to make Betty Crocker & Pillsbury Pancakes their no.1 breakfast choice- Conducted interviews with the C-suite for a non-profit organization to aid students in gaining industry experience- Steered the global digital launch of Hagen Dazs in collaboration with the.

- Responsible for online and offline consumer response management, wherein I provided optimal solutions to consumers and responded to their complaints in a timely manner- Launched two initiatives - ‘Pampers Pastimes’, ‘Pampers Superheroes’ with a reach of 300+ Million audience- Analyzed digital trends and of digital media platforms for brand positioning.

Pioneered concepts according to the client’s brief to accomplish successful advertising campaigns for brands like LeSutra, Navneet Motors and Rad.

Conducted thorough research and wrote myraid articles to provide a detail - orientated perspective on the concepts of lifestyle, fitness and beauty.

Mumbai, Maharashtra, India

Reviewed articles on youtube and prepared an executive summary and database for their project My Chabutra.

Postgraduate Degree, Media Management

Postgraduate Certificate, Marketing/Marketing Management, General

Nike 4 Your Puppy | Fundamentals of Marketing - Worked on a marketing plan for introducing puppy shoes in the Canadian landscape Hello.

Bachelors In Mass Media, Advertising,Copywriting And Public Relations, A+

Activities and Societies: - Marketing head ar Blitzkrieg Documentary - Metro Massacre and Jogwa | Content & Scriptwriting - Conducted.

Hsc, Commerce