A dynamic - FIT, New York Graduate – design professional with 16+ years of experience in apparel retail.Demonstrated success in design ideation, trend forecasting, fashion management, product conceptualization, category management, season launches, buying and merchandising, apparel production, sourcing, with an aim to drive incremental business growth.I am currently associated with Shoppers Stop Ltd. managed Design for their private label Elliza Donatein as well as licensee brand(Austin Reed)women's westernwear business,currently launched a new brand called Fratini woman.I was working as a design manager with an export firm,Texport Syndicate, where I handled multiple European accounts,key being Zara ,Promod and Matalan for womenswear.Prior to this is was working as a senior designer with Bombay Rayons Pvt. Ltd. and servicing key American accounts like Ann Taylor, loft,Chicos,American Eagle Outfitters,Abercrombie &Fitch.Prior to this, I was working as a buyer for fashion retail chain Westside managing Ascot range of premium menswear.I have also handled design for VF Arvind Brands and Walt Disney.Early in my career, I have interned with Nautica and Calvin Klein while at Fashion Institute of Technology, New York and design work with a premium lounge wear brand in Singapore.