Recognized for crafting winning campaigns, plans, and pitches competing top agencies and brands. I bring a track record of driving transformational growth through a combination of technology, innovation, creative, and digital expertise.Overseeing staff operations, business planning and budget development.Serving as a member of the senior management team.Planning, directing and setting the strategic direction of the creative services marketing program.

Plan and execute Roar Tamil media contents for several platforms. Lead the media and advertising department in all projects and campaigns. Keep abreast of design and content trends. Use analytics to improve content strategies. Understand client expectations and liaise with clients to ensure satisfaction.

Responsible for brainstorming, creating, and transforming ideas into words for articles, advertisements, publications, and pamphlets. Writes words and text for television commercials, radio, Internet content, jingles, websites, press releases, flyers, and direct mail literature.

Responsible for brainstorming, creating, and transforming ideas into words for articles, advertisements, publications, and pamphlets. Writes words and text for television commercials, radio, Internet content, jingles, websites, press releases, flyers, and direct mail literature.

1. Responsible for brand building, liaising with agencies, production of in – house promotional materials and publications, preparing press releases, organizing promotional activities.2. Understanding market and customer.3. Preparation of brand plan-marketing, quarterly promotional strategy-input finalization and input implementation plan.4. Brand sales analysis and follow up for strategy implementation.5. Ensuring brand profitability.6. Piloting the innovations and creating new indications and expanding markets.7. Keep up to date with market trends and new developments utilizing information for business improvement.8. Accountability for Brand’s performance & working closely with sales team.9. Formulating and implementing trade/marketing strategies.10. Execution of trade and promotional activities.11. Managing advertising and promotion funds.12. Providing market analysis information pertaining to competitors, trends and activities.13. Product Development- Feasibility study and product launches.REDLIME is an organization dedicated to inspiring social change, instigating thought and transforming human attitude through innovative means of visual communication. As Sri Lanka’s only research and design firm, REDLIME specializes in creating effective communication strategies and deliver powerful messages that speak, move and excite.

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