A business savvy professional with experience of over 10 years in delivering optimal results & business value in high-growth environments in Digital Advertising across Traditional & Futuristic advertising platforms. Well versed in managing Digital Campaigns & Optimization, build a Campaign strategy and analysis. Proficient in trafficking, monitoring & analyzing campaign performance and making recommendations. Skilled in handling digital campaigns in terms of media plan execution, campaign management and reporting. Complete understanding of Ad operation life cycle in different advertising platforms such as, Ad Network, Premium Publishers, Digital agency and ProgrammaticAbility to build good relationship with clients (advertisers/agencies) by providing exceptional customer service. Quickly understand the clients objectives and analyze the market trends to reach or exceed their campaign goals. Ability to manage and mentoring the team members. Possess good communication skills (verbal/written) and interpersonal skills. Proficiency in MS Excel (Pivot table, V look up, Formula/Functions, data validations Graphs etc..), MS PowerPoint, MS SQL. Applicable knowledge on Give, JavaScript, HTML.Expertise in Biddable platforms such as DV360, Facebook, Google Ads (Display, Youtube, Search), Amazon Adverting with different pricing models and objectives (Brand Awareness, Re-targeting, Reach, Views, Engagement so on..)