Senior Product Manager
CurrentProduct management and marketing for the Online Products organization. Product responsibilities included cloud (MATLAB Online - browser-based access to MATLAB), mobile (MATLAB Mobile - iOS and Android apps) solutions. MATLAB Online:- Gathered feedback from pilot academic customers to feed into product strategy. - Developed content for product pages, collateral for sales and customer facing groups. - Synthesized voice of the customer input to development teams and product roadmap.- Created pre-go-to-market and go-to-market documents to establish motivation and addressable market size for self-hosted solution. MATLAB Mobile:- Managed product pages and App Store + Google Play assets.- Championed the creation of a freemium model for access, driving 2x growth in daily metrics (unique users and sessions).- Analyzed usage data to support data-driven decision making.- Authored posts on the community blog, represented the app at advisory boards.Misc.- Managed partner relationships for hosting providers.