• Manage Salesforce Sales cloud, Service Cloud and Field Service Lightning for Ventora (Previously known as JELD-WEN Australia).• Build, automate, configure, and customize Salesforce platform to cater the needs and to improve sales cadence for the organization.• Manage data and access levels. Performing data cleansing and fixing duplication records from different integration sources.• Build flows and back-end processes to automate mundane tasks and migrate process builders. • Document and train the users during change and major SF releases.• Small projects on building Apex class, triggers, VF page and LWC.

• Performed administrational and data cleansing activities on Salesforce and SAP Hybris,• Monitored and analysed the traffic with Google Analytics. • Created Power BI reports with data from Google Analytics, Auth0 and Salesforce Objects data with scheduled refreshes. • Performed UAT’s on the portal and obtained UI/UX feedback from end-users and communicated with the developers in an agile environment.

• Constant global market research on niche perfumes were made to make enhanced business decision making. • Developed macros and used tools such as Advanced Excel and Power BI for analysis and prediction. • Lead the team towards Digital business transformation and proposed additional data points to be gathered for better analytics which impacts the business drive.

• Analysed the business model of Cardamom trading in India and found the opportunity and with CX methodologies, laid the roadmap for online business. • Created, designed, and managed an online store with its domain name acquired from GoDaddy and the website hosted on Shopify and third-party delivery providers.• Designed the UI of the website with HTML and CSS. • Used Innovative strategies such as product bid creative packaging for better customer reach and engagement.