With over 15 years of experience in building profitable brands, building Flourish has been a great journey. Building an e-commerce marketplace with bootstrapped budget has sharpened my business instincts and problem solving ability.With more than a decade of managing different consumer markets across India in varied competitive environments, my passion lies in exploring consumer behaviour and the trajectory to establishing brands.Managed some of the most potent brands in India, including Dettol, Max Life i-genius, Sanofi, Toyota, ExxonMobil, Tata – Zoya & Hero MotoSports.Authored two research papers, published in IIM Shillong’s Journal of Management Science and Sage Publications.I believe that transactional relationships hold no value, either for brand and customer or an employee and organisation. I aspire to be a part of an organisation that endorses a similar value system.