Pragati Soni

Pragati Soni Email and Phone Number

Founder at CraftCulture | Redefining Employee Engagement & Wellbeing @ CraftCulture
Pragati Soni's Location
Mumbai, Maharashtra, India, India
About Pragati Soni

Hey there,I'm all about turning passion into action. Crafting has been my thing since forever, and the dream of turning it into a business has been on my mind since I can remember.It all started back in high school when I decided to make handmade quilling rakhis after exams. The outcome? An unexpected 18x profit and my first taste of entrepreneurship.College was no different. I launched Pragati Creations, where I crafted unique handicraft bouquets. They became a hit, even representing my venture across 21+ countries and on international platforms like UNDP and the World Bank.Post-college, I dived into the marketing world, particularly focusing on organic strategies like SEO. Fast forward four years, and I've driven millions of impressions and scaled website traffic significantly.And now? I'm on a mission to transform workplace culture through art. Let's chat if you're interested in making your workplace a hub of creativity, collaboration, and inclusivity.Drop me a DM, and let's make magic happen!

Pragati Soni's Current Company Details
CraftCulture

Craftculture

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Founder at CraftCulture | Redefining Employee Engagement & Wellbeing
Pragati Soni Work Experience Details
  • Craftculture
    Founder
    Craftculture Sep 2023 - Present
    Mumbai, Maharashtra, India
  • Suraasa
    Growth Specialist
    Suraasa Dec 2021 - Mar 2024
    Mumbai, Maharashtra, India
    • Led organic marketing and lead generation efforts• Achieved 1 million organic website impressions in 12 months• Scaled organic website traffic from 0 to 30k/month by strategic content creation and optimization• Analyzed data and executed growth experiments to enhance organic lead generation• Managed masterclasses and webinars for awareness and trust-building among the target audience, resulting in improved conversion rates from potential clients.
  • Suraasa
    Marketing Executive
    Suraasa Jun 2021 - Nov 2021
    • Creating systems to streamline the process of Query Management on Social Media Channels• Leading Email Marketing campaigns for cold email outreach, lead reactivation, and lead nurturing• Launching and managing Masterclasses as a channel for lead generation• Automating marketing funnels to improve process efficiency
  • Litmusworld
    Digital Marketing
    Litmusworld Feb 2021 - Jul 2021
    • Performed SEO optimisation on WordPress to improve DA by 1% and secured 1st-page google ranking for website pages and blogs• Led B2B lead generation on LinkedIn and improved social media engagement by 61%• Optimised database on ZOHO CRM and participated in ongoing marketing campaigns strategy and execution
  • Curiouspiyuesh
    Social Media Management
    Curiouspiyuesh Jan 2021 - Jun 2021
    • Leading Social Media Management from ideation, content creation, execution and response management to achieve 80% growth on Instagram• Supporting Email Marketing Campaigns and curating SEO optimised blogs for website• Managing influencer outreach and creation of brand assets for Brand Marketing
  • Buffalo Soldiers
    Junior Content Producer
    Buffalo Soldiers Jul 2020 - Jan 2021
    • Strategizing and creating 50+ SEO-Optimised blogs for the in-house website and clients• Contributing to client projects with research, preparing proposals, content creation, proofreading and ORM• Leading in-house marketing campaigns, social media management and monthly performance mapping
  • Buffalo Soldiers
    Digital Marketing
    Buffalo Soldiers Apr 2020 - Jul 2020
    • Mastered the art of long-form content creation• Contributed ideas and prepared creative briefs for marketing social media campaigns for clients• Participated in live campaigns and prepared reports for analysis
  • Smart Air
    B2B Lead Generation
    Smart Air Aug 2020 - Dec 2020
    • Generated B2B leads across 10+ industries using LinkedIn Sales Navigator Tool to achieve growth by 15% in annual sales• Conceptualized ideas for Social Media Marketing, worked on project proposals and Sales Analysis
  • Ficci
    Webinar Management
    Ficci Jan 2020 - Dec 2020
    New Delhi, Delhi, India
    • As a student team lead, managed a team of 30+ Campus Ambassadors across 25+ colleges in marketing and promoting the Global Entrepreneurship Initiative (FGYEIC)• Organised 52 offline and online webinars and engaged 10,000+ participation from 15+ countries globally
  • Godrej Properties Limited
    B2B Lead Generation
    Godrej Properties Limited Jun 2020 - Aug 2020

Pragati Soni Skills

Creativity Skills Creative Arts Creative Work Microsoft Office Microsoft Excel Microsoft Word Leadership Microsoft Powerpoint Communication

Pragati Soni Education Details

Frequently Asked Questions about Pragati Soni

What company does Pragati Soni work for?

Pragati Soni works for Craftculture

What is Pragati Soni's role at the current company?

Pragati Soni's current role is Founder at CraftCulture | Redefining Employee Engagement & Wellbeing.

What schools did Pragati Soni attend?

Pragati Soni attended Shri Ram College Of Commerce, St.mary's Convent Sr. Sec. School.

What skills is Pragati Soni known for?

Pragati Soni has skills like Creativity Skills, Creative Arts, Creative Work, Microsoft Office, Microsoft Excel, Microsoft Word, Leadership, Microsoft Powerpoint, Communication.

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