• Act as a Business development manager• Selling 360-degree marketing• Ideation for different departments for the promotion of special schemes and events• Part of the core strategy group and help in providing consumer insights using various digital tools to help the organization in achieving the desired footfalls.• Strategizing all Digital Marketing planning, buying and optimization for measurement of campaigns.• Develop KPI’s to measure digital campaign and drive its ROI.• Marketing Automation• Create consumer demand with 360 degree marketing campaigns around company’s services.• Plan annual digital budgets aligned to business and strategy and execute while ensuring continuous innovation and efficiencies.• Develop specific campaigns to create and maintain high levels of customer interaction.• Forecast sales performance trends and act proactively to increase our market segment.• Track SEO and Google Analytics data an make complex analysis.• Motivate digital marketing team to achieve goals.• Research competition, investigate benchmarks and provide suggestions for improvement.

• Lead and manage the Software Development and IT teams to deliver software, infrastructure and architecture that meets the needs of users;• Ensure delivery consistent with Agile processes across the team;• Work effectively with Product Managers and Product Owners to ensure delivery against agreed priorities;• Implement mechanisms to monitor, manage and provide progress on all software development activities;• Accountable for the on time and to quality delivery of software development projects;• Responsible for the maintenance and development of internal and external IT support systems; • Create, implement and maintain a continuous improvement plan for software development and IT infrastructure;• Working closely with the Product Managers with the aim of meeting current and future user needs• Reviewing and applying said best practices to establish architecture and frameworks consistent with and supportive of the Product Strategy; • Identifying and implementing technology trends that will be able to support the future success of the business;• Ensuring that technology standards and best practices are maintained across the organization;• To drive consistent standards and approaches throughout the development teams;• Responsible for his/her own work planning against objectives set in agreement with the Executive Director

- Create and manage timelines, processes, budgets, control scope, identify and manage risks.- Communicate with clients and internal management about budget, timelines, proposals, scope changes, etc.- Work with the team to assign blocks of time, reduce communication overhead to a minimum, and help increase the efficiency of our development teams to high levels.- Produce weekly status updates on key indicators of your project and track minutes to ensure that your team is following clear processes.

- Making sure that your team has the tools they need to execute the project.- Creating a project schedule, with milestones, due dates and estimates for those materials that are required and other resources, such as team members, which will then be submitted to management for approval.- Helping with the documentation of each phase of the project, as well as making summary reports that will be presented to the organization’s management team.- Working with team members in the field or on site who have project issues.- Keep up the morale of team members and build relationships with them to develop a strong working unit and supporting their impact on the success of a project.

- Plans and implements web-based marketing strategies and campaigns via the company's website(s).- Collaborates with web development and design teams; provides guidance on marketing-related aspects of the company's web presence.- Develops and expands company's web presence through social media, email, web advertising, and other online sources; promotes company brand through these channels.- Drafts, implements, maintains, and revises online marketing campaigns to drive sales and revenue to the company.- Coordinates with other marketing team members to ensure active promotions and campaigns are represented on the website(s).- Collaborates with web design, development, and content staff to monitor and improve search engine optimization (SEO) results for the company's sites.- Maintains current knowledge of trends and developments in online marketing.- Assists with budget preparation for marketing department.- Performs other related duties as assigned.

- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)- Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms- Manage social media marketing campaigns- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)- Manage SEO campaigns- Competitor Analysis- Off page and On Page marketing activity