Graphic Design Lead - Marketing
CurrentAs the brand & marketing designer I am responsible for defining and upholding ICUC's brand guidelines across internal & external applications. Creating design systems and assets to enrich the brand. I work closely with stakeholders across every level at ICUC to address their design needs in a strategic and timely way. Some of the collaterals I design include high impact presentations, social media posts, white papers, ebooks, marketing guides, videos and more. A key project was complete overhaul of the ICUC website and landing pages while working with agencies and vendors to achieve high standards.