I am working in this company as Business Manager. I am responsible for overall business management in North & East India.I am involved in direct selling as well as managing the sales team also. Arrow is mainly dealing in Digital Printing Equipment & Automated Sign making equipment. The equipment caters to outdoor & indoor advertising. Arrow Digital also deals in Ceramic tile printers & Ceramic Glass printers.Arrow also deals in digital label printing machines for labeling & packaging industry.

A Public Limited Company with network of branches throughout India having marketing alliance with leading companies of USA ie Gerber Scientific Products Inc and Vutek Inc. These companies are the leaders in the Signage Industry/Outdoor Advertising Industry having product mix of computer-aided sign cutting machines. digital printing machines, engraving/routing machines and wide range of outdoor and indoor advertising materials; the year 1993 and promoted to the post of Branch manager in the year 1994 & their after to the post of Director (Sales & Mktg.) in 1999JOB ENTAILS :* To coordinate the sales & marketing activities of branch.* To develop the market share of the products in the signage /outdoor advertising industry.* To communicate the needs of the Indian market to the principals in USA.* To Support marketing network for getting the materials/products specified for their signage projects and campaigns in corporates/PSU* Looking after the advertising and publicity of the company.* Managing trade shows and organizing events for promoting the company’s product range