My responsibilities included managing day-to-day relations withthe media, including media queries, media interviews, and pressconferences, preparing news releases and media kits, andpromoting story lines. Establishing and evaluating a PR plan andstrategy for my clients and monitoring, analysing andcommunicating PR results on a monthly basis. Proactivelyidentifying issues and recommending solutions along withmaintaining systems and tools for operational effectiveness.During my tenure, I serviced Shoppers Stop, Sonos, GroverZampa Vineyards, Lionsgate, IPRS, Symphony, Blue Dart andNyumi.

My responsibilities included leading a team of 30 internssupporting various PR & image building activities for the DeputySpeaker (Maharashtra Legislative Assembly). Organizing and planning public interaction events,timely creation and distribution of press releases, Social mediamanagement and digital interaction sessions, building ruralrelations with WhatsApp & SMS marketing, crisis managementthrough strategic media utilization.

My responsibilities included developing strategies and planningactivities across traditional media and digital media for currentclients and new business to ensure they can garner maximumPR mileage.

My responsibilities included scripting and direction of promotional videos for corporate clients such as JSW Energy, ICICI, Adani group and Asian paints. I also supervised the post production of these films.

My responsibilities included managing human and other resources, along with designing charitable events across Maharashtra and pitching for donations to various individuals and organizations.

My responsibilities included writing press releases and work in progress reports, along with coordinating with media personnel and organizing press conferences for clients such as Huntsman, Henkel and Parle.

My responsibilities included designing events for clients such as Procter and Gamble, Ford Motor Co. and Frankfinn. Along with supervising the events on location.