Key Responsibilities:- Lead UX practice within the organisation- Bake UX into products, processes and spaces- Educate and build the team of UX, UI Designers and Front End Engineers- Drive user testing and usage metrics- Design the interactions and flow within products- Work with visual designers and developers to bring the UX designs to life- Facilitate Product Reviews and Scope for Product vision and strategy

Alma Connect connects alumni & institutes through it's hosted platform that brings institute, alumni, students and faculty on the same platform and fosters engagement and interaction.Alma Connect is a CIIE, IIM Ahmedabad and DCEI incubated & funded company.Key Responsibilities:- Defining product strategy and roadmap- Wire framing and designing the new platform version 2.0- Managing external Visual Design consultants- Recruitment of team members

Concept Generation for what might be the emerging ways to interact with Cloud Services.Concept Generation, User Research for Connected Car experiences for Urban drivers in India

I was responsible for planning and monitoring a Key Strategic Initiative of Grameenphone Ltd. “Easy to use Products and Services Portfolio”. Responsibilities:- Managing UX resources for the Quarterly Roadmap Activities.- Establishing UX tools and processes into the Product Development and Management Processes of the Organization.- Mentoring and training team members and product managers on User Centered Design methods and strategies.Key Deliverables and Achievements:• Launch of Grameenphone Experience Lab. First operator owned usability lab in Asia and in Telenor Group• Launch of Grameenphone Expo, a physical space where customers can interact and experience future products and services• Commercial Performer of the Month, recognition given to consistent performance in the Commercial Division of Grameenphone

I have worked on the innovation consulting projects as part of Contextual Innovation team, applying Ethnographic and Design Research techniques to understand consumers and then design new products and services for them.