Managed and maintained the official Facebook and Instagram page, posting daily content that aligns with the Fairmont luxury brand image.Content creation for social media platforms, media releases, and email newsletters.Monitored and analyzed KPIs to inform future content strategies and improve effectiveness.Collaborated with marketing and PR teams to ensure cohesive messaging across all platforms.

Developed and implemented social media strategies to increase brand awareness, engagement, and lead generation.Managed content creation, scheduling, posting, and community engagement.Implemented paid advertising campaigns, optimizing audience targeting and budget allocation to achieve objectives.Monitored KPIs and prepared monthly reports, summarizing performance, insights, and recommendations for continuous growth.

Managed event planning and execution.Maintained vendor relationships; negotiated contracts, and ensured services met quality standards.Developed comprehensive strategies to align party themes and activities with the venue's mission of creating magical moments for children.Led a team of party coordinators, delegating tasks and providing guidance to ensure flawless execution of each event.Collaborated with marketing team to promote spa party packages, leveraging social media, email campaigns, and partnerships with local businesses.