-Manage overall account profitability via P&L management-Develop commercial strategies and lead team according to business goals and objectives aimed at accelerating growth-Manage and supervise team to support E-Commerce executions such as online campaigns, and pre/ post sales operations-Manage, drive and oversee day-to-day operation to achieve e-commerce sales target through all channels (Social commerce, E-commerce marketplace & Branded website)-Analyze sell-out data to better… Show more -Manage overall account profitability via P&L management-Develop commercial strategies and lead team according to business goals and objectives aimed at accelerating growth-Manage and supervise team to support E-Commerce executions such as online campaigns, and pre/ post sales operations-Manage, drive and oversee day-to-day operation to achieve e-commerce sales target through all channels (Social commerce, E-commerce marketplace & Branded website)-Analyze sell-out data to better understand online shopper behavior and competitive landscape to secure channel strong position-Measure and tracking media investment, performance and KPIs; bring visibility on media investment amount, strategy, and performance-Provide guidance and make decisions on online media strategy with good balance between ROAS, CIR and GMV sales target Show less

- Leading business, strategy and execution plan for e-Commerce channel in local and International (China) as well as brand campaign to ensure to effectively connect with target consumers market through online platform;Lazada,Shopee, TMall Global Flagship store & Supermarket, Wechat, Douyin, Xiaohongshu, Weibo and others.- In charge of all Commercial functions including sales & marketing plan, costmanagement, distributor management and Trademark.-Develop and monitor all… Show more - Leading business, strategy and execution plan for e-Commerce channel in local and International (China) as well as brand campaign to ensure to effectively connect with target consumers market through online platform;Lazada,Shopee, TMall Global Flagship store & Supermarket, Wechat, Douyin, Xiaohongshu, Weibo and others.- In charge of all Commercial functions including sales & marketing plan, costmanagement, distributor management and Trademark.-Develop and monitor all communication of both online and offline channels-Manage P&L-Control the budget of all marketing activity of both online and offline channels.-Expand new markets & new customers & new channels & new product Show less

Mainly responsible of brands commercial performance in China marketplaceand SNS (Tmall, wechat, Little Red Book), Shopee & Lazada Malaysia- Set brands online targets on a monthly basis and periodically monitor performance providing action plan to reach planned target, also contributes to define marketing budget- Work with platforms to plan campaign and manage negotiations for visibility and support.- In coordination with Brand team sets pricing strategy, promotions and… Show more Mainly responsible of brands commercial performance in China marketplaceand SNS (Tmall, wechat, Little Red Book), Shopee & Lazada Malaysia- Set brands online targets on a monthly basis and periodically monitor performance providing action plan to reach planned target, also contributes to define marketing budget- Work with platforms to plan campaign and manage negotiations for visibility and support.- In coordination with Brand team sets pricing strategy, promotions and vouchers to create initiatives that improve conversion rate.- Responsible of assortment selection and stock allocation to reach planned targets and minimize out of stock.- Set guidelines for content creation for SKU, store decoration and promotional assets- Create weekly/monthly performance reports to management and propose insights to maximize sales and margins.- Define consumer engagement activities working with online and offline assets, also coordinates with communication team for CRM excellence Show less