Prasad Binuwara began his career as a trainee sales and marketing representative at Swarnavahini. Throughout the years, he consistently demonstrated an unwavering commitment to adding value to the organization, resulting in a series of promotions, progressing from Sales Representative to Junior Executive, Marketing Executive, Senior Marketing Executive, and eventually, Assistant Manager. Throughout his career, Prasad's passion for work and education drove him to pursue an MBA while excelling in his responsibilities.Acknowledging his outstanding sales performance and impressive qualifications, Prasad was rewarded with a double promotion, propelling him from Assistant Sales & Marketing Manager to the esteemed Senior Manager Sales and Marketing position, surpassing even the Sales & Marketing Manager role.In 2015, amid a crucial management transition from a family-owned organization to a professional one at EAP Broadcasting, Prasad's recently acquired MBA knowledge proved invaluable. His adept application of expertise successfully navigated the organization through challenging times, making him a pillar of strength to the Director of Marketing and the Chief Operating Officer, ultimately leading to his well-deserved promotion to Assistant Director. Additionally, due to his keen interest in new learning and challenges, he was appointed as the risk and compliance champion of the EAP Broadcasting Company by the chairman of the group of companies.Prasad's unwavering dedication, exceptional professional acumen, and remarkable adaptability have earned him a stellar reputation as a promising corporate leader with an impressive track record of success. These exceptional qualities were instrumental in the board of directors at Shraddha Media Network extending an invitation for him to assume the esteemed position of CEO at his current workplace.

• Playing a pivotal role in formulating company’s business strategy.• Performs monthly sales forecasting and competitive analysis to determine sales performance.• Identify skill gaps of team members and conduct training sessions.• Segmenting of the viewer markets, analyzing and interpreting audience research for new product development.• Identify market opportunities.• Establish and maintain good rapport with the all Decision Making Units with clients and Advertising Agencies.• Anticipate clients’ future media requirements and make advance plans to convert them to into sales.• Envisage industry trends pertaining to clients.• Liaise with all stakeholders of the organization and representing the company at stakeholders’ functions.