Prasad Kulkarni Email & Phone Number

Mumbai Metropolitan Region

• Portfolio
• Fycompa ( Perampanel)Managing the global epilepsy brand Fycompa for India region.

Mumbai, Maharashtra, India

• Total Portfolio: 40 Crores
• Major Brands Handled 1. Newcita – Escitalopram (20 Cr.)2. Carilift – Cariprazine (3 Cr.)3. Valkem OD/Sol – Divalproex Sodium (8 Cr.)4. Sizlac – Lacosamide (3 Cr.)
• Execution of “Express Yourself” campaign for the high focus brand Newcita (Escitalopram) leading to month-on-month addition in secondary.
• Launched Carilift (Cariprazine), a 1st time in India antipsychotic molecule & achieved Rank 1 position consecutively for 6 months in the market within 6 months of launch.
• Responsible for managing & improving the market share of Valkem OD & Solution
• Responsible for managing Sizlac, an antiepileptic brand, designing strategies, strict management of promotogram & improvising secondary sales of the brand.

Mumbai, Maharashtra, India

Pentacare - CNS and Neuropsychiatry

Mumbai Area, India

• Designed & implemented campaign “The Peptide Hero” & aligned strategies related to marketing & communication for internal & external stakeholders in order to improve the prescriber base.
• Lead brand to achieve 100% of brand budgets with scientific focused communicationDeveloped various inputs for the learning & development of the sales team under “Be Your Own Hero” campaign for team

Mumbai, Maharashtra, India

• Implemented brand marketing & sales campaigns & increased the prescriber base for the division in the territory & achieving month on month targets
• Building additional secondary through POBs & multiplying the business by more than 1.5 times in the territory
• Successfully launched biosimilar brand (Briogyn) which helped the brand to achieve sales target from introduction phase.
• Enhanced customer engagement through using social media platform (Facebook page) of the division.

Mumbai Area, India

1) Maintained the data of “Material Master” for excipient category and improve system hygiene using SAP System2)Identified the types of Discrepancies that occur on regular basis in all the in-house plants and provide an action plan against it.3)Carried out Quality Information activity for Sikkim Plant in order to reduce the period required to transfer the.

Master Of Business Administration (M.B.A.), Pharmaceutical Marketing And Management

As a part of Alumni Committee organized the 1st Alumni meet of NMIMS MBA- Pharmaceutical Management with my fellow committee members.

Bachelor Of Pharmacy, Pharmacy

Launched the First Edition of college magazine “Pharma-Pathfinder” as Chief Student Editor (2016) The magazine won 1st prize in.

High School, Ssc Education, Distinction

Participated in various curricular, co-curricular as well as sports events. Won various inter school group dance competitions.