I am the Head of Design - AVP (UX/UI) with 12 years of specialized experience and 19+ years overall. Certified in CUA from HFI, I am a creative leader with a passion for design and a desire to drive the company’s visual and user experience forwardUX SKILLS: Heuristic Evaluation, Expert Review, UCD Process, Stakeholders Interview, Design Strategy, Profiles & Personas, user research (User Interviews, Contextual Observation, Focus Groups, Surveys, Facilitated Workshop), user scenarios, Task Analysis, Card Sorting (IA), Wire-frames, Functioning Prototypes, Parallel Design, High fidelity Mock-ups, Usability Testing (Formative Testing, Summative Testing, Reverse Card Sort, A/B Testing, Remote Testing)Tools: Figma, Adobe Creative Suite(XD, Illustrator, Photoshop), Paper & Pen, MS Visio.
Listed skills include User Interface Design, User Experience Design, Storyboarding, Interaction Design, and 23 others.