Prasanth Rajagopal Email & Phone Number

Chennai, Tn, In

India

Bengaluru, Karnataka, India

• Assist in developing the strategies and execute key initiatives for B2B web site conversion improvements• Work with marketing managers to identify opportunities and analyze risk within the business• Provide data driven business intelligence through tracking and analysis of website performance and results of online marketing initiatives• Audit website and provide technical recommendations for maximizing online visibility• Build and manage a marketing dashboard that portrays key… Show more • Assist in developing the strategies and execute key initiatives for B2B web site conversion improvements• Work with marketing managers to identify opportunities and analyze risk within the business• Provide data driven business intelligence through tracking and analysis of website performance and results of online marketing initiatives• Audit website and provide technical recommendations for maximizing online visibility• Build and manage a marketing dashboard that portrays key performance indicators for campaigns and different marketing channels• Understanding the client requirements & effectively translating requirements into architecture diagrams, tagging specifications, and Solution Design References (SDR)• Implement re-usable JavaScript snippets that can be used across tagging requests Show less

Chennai, Tamil Nadu, India

• Interacted with Business Clients to collect and understand requirements.• Managed key site performance reports & dashboards and presented to senior management as well as clients Used various analytics tools to track, report, and analyze website performance, customer trends, and visitor behavior• Had Responsibility for generating various daily, weekly, bi- weekly, and monthly reports along with deep analysis and insights on web site traffic Analysis reports, Metrics… Show more • Interacted with Business Clients to collect and understand requirements.• Managed key site performance reports & dashboards and presented to senior management as well as clients Used various analytics tools to track, report, and analyze website performance, customer trends, and visitor behavior• Had Responsibility for generating various daily, weekly, bi- weekly, and monthly reports along with deep analysis and insights on web site traffic Analysis reports, Metrics reports, Newsletters, etc. • Created KPIs, goals, and dashboards in Adobe Analytics and analyzed data to identify trends and to provide key insights and recommendations to help drive and manage thebusiness• Provided Recommendations based on the analysis which will help the business in future if the recommended implementation has done• Customized internal web analytics dashboards and effectively responded to ad-hoc report and analysis requests from the Merchants using Adobe Analytics, MS Excel and Tableau for Data Visualization purposes Show less

*Build a dashboard on ANZ customer records and upload in Tableau Public*I have done Exploratory Data Analysis and Predictive Analytics on customer records*I segmented the dataset given and draw unique insights, including visualization of the transaction volume and assessing the effect of any outliers.*Explored correlations between customer attributes, built a regression and a decision-tree prediction model based on my findings

Sholinganallur, Tamil Nadu, India

Generated reports and Dashboards of Customer Records for TW using Tableau visualization tool*Data study and understanding the Customer patterns*Work with business functional area counterparts to develop interactive dashboards and management reporting using a business intelligence software*This includes data quality, data management, data policies, business process management, and risk management surrounding the handling of business data*Expired and Expiring customer validity… Show more Generated reports and Dashboards of Customer Records for TW using Tableau visualization tool*Data study and understanding the Customer patterns*Work with business functional area counterparts to develop interactive dashboards and management reporting using a business intelligence software*This includes data quality, data management, data policies, business process management, and risk management surrounding the handling of business data*Expired and Expiring customer validity Identifications and notifications*Experience in developing, testing and publishing workbooks, dashboards, stories to Tableau Server and Scheduling the reports.*Good understanding on the grain of data and table relationships which creating Level of Detail (LOD) calculations using FIXED, INCLUDE, EXCLUDE expressions.*Work with the Onshore team to understand business needs, desired outcomes, and requirement definitions for data integration, reporting, and analysis*Extensively worked on objects and concepts such as Groups, Table Calculations, Quick Table Calculations & Compute Using Pane, Table Across & Table Down.*Communicate across a wide range of audiences with specialized subject matter expertise including compliance, marketing, products, branch development, and technology*Strong analytical, planning, and organizational skills Show less

Tamil Nadu

*Maintain databases of logistics information.*Analyse logistics data, using methods such as data mining, data modeling, or cost or benefit analysis.*Apply analytic methods or tools to understand, predict, or control logistics operations or processes.*Develop or maintain models for logistics uses, such as cost estimating or demand forecasting.*Track product flow from origin to final delivery.*Prepare reports on logistics performance measures.