Cluster Manager
Procter & Gamble Bg Distributors
Kolkata, West Bengal, India
Sales and training support to Major branches/ Channels through-out the territory. Trained sales force on Scheme Utilization, sales techniques. Managed Top account development, Effective Coverage, timely collection and Daily planning. Manpower recruitment and training for different levels. Trained sales force on product positioning, sales techniques, Key account development, territory maintenance, timely collection and Daily planning.Provided sales leadership to branches throughout the Territory by sales calls, demonstrating effective techniques for marketing and selling products. Acquired new accounts, Territories and increased penetration, resultantly sales in existing accounts across markets.DeliveringSalesObjectives – Achievement of Targets - Business,Distribution & Product.Develop and Implement Marketing &Sales Strategies – Gillette Integration.Newproduct – Single handedly led Olay, Mach 3, Choice & Pampers launchCapture new accounts – Upcoming Chains of Big bazar, C3, Spencers.Increase distribution and Visibility–Un Paid, PoSM use.Recruitment &Training -Product, Sales, Distribution, Merchandising &effective Data use.Key Account & Customer Meets – Wholesale & Top retail.Coverage Increase – New Channels, Areas , Branch & Teams.Study and Use of Sales Data – Avg. Sales, Maximising Schemes.Promoted For Direct MR co-ordination – Metro Cash & Carry & Reliance.Distributor yearly projection – Sales, Coverage & Expenses, Forecasting.Closure of sales cycle -Timely account outstanding collection.Appraisal – of Team Members against yearly – upto quarterly accomplishments.Additional responsibility –Tripled Sales, Coverage of Andaman &Nicobar territory.
