Prashant Challa Email & Phone Number

Nairobi, Kenya

Nairobi

• Reporting to the Managing Director, and managing a team of 17 Sales Representatives, and 30 merchandisers, I am solely responsible for:
• Managing sales operations, exploring new markets, launching new products, handling channels, conducting market survey, organizing promotional campaigns, building relationship with clients & achieving the set sales.
• Co-developing (localizing) & delivering local sales & providing relevant training to the sales team, as well as road map communications to the Sales Representatives and Merchandisers.
• Developing strong marketing strategies for new market penetration as well as new product launching for new and existing clientele.Achievement:
• Championed the automation of sales reporting system that has helped reduce customer delivery complaints and enhanced efficiency and accountability in the sales department.

Nairobi

• Reporting to the Sales Director, and managing 2 Sales Representatives in and delivering monthly sales revenue of KES. 15 M, I was in charge of:
• Marketing and placement of 300 SKU’s for footwear in as many outlets as possible.
• Analyzing regular corporate retail sales reports and tailored each local marketing profit-plan with retail leadership.
• Distributor management of 10 distributors, 6 suppliers and 12 supermarket chains in rural Kenya,Uganda and Rwanda.
• Overall management of Sales Representatives, and sales target attainment of the sales department in Kenya, Uganda and Rwanda.Achievement:
• Conducted market research that helped in the development of integrated approach to increase sales results, product awareness and overall company profits, for the company which had just began its operations in East.

Nairobi, Kenya

• Sales Manager (C&P Shoe Industries Ltd.), a leading manufacturer and distributor of footwear in East AfricaJune 2012- July-2017Reporting to the Directors, and managing a team of 4 Sales Representatives, and managing.
• New product and product lines development and developing market penetration strategies.
• Advancing the company's strategic positioning with key accounts and strategically important geographies within the country, as well as keeping and growing distributors.
• Managing complex online advertising campaigns for large direct clients.Achievements:
• Was part of the team that championed for, and led the implementation of Kaizen system that led to increased efficiency and accountability in the company’s operations.
• Increased sales revenue by 30% within a period of 5 years, and increased client base by 15% within a period of 5 years.

Rajkot Area, India

Assisted in day to day administrative operations of the water works department.Developed and administered policies, programs, budgets and goals.Worked with association members and member organizations, elected and public officials to develop policies.Incharge of GRP, HDPE, uPVC, PPR and Galvanised Pipes division, Gujarat Region.Assisted in budgeting and.

Rajkot Area, India

Lead marketing strategist and Business Development manager for 15 Channel Partners and 4 trade doors in India. Reporting Directly to CEO, Key focus included: maximize sales growth and develop new and existing customer bases, secure targeted media endorsements. Developed national strategy for new channel Partners State wise and 17 new software product.

Rajkot Area, India

Developed integrated approach to increase sales results, product awareness and overall company profits.Analyze regular corporate retail sales reports and tailor each local marketing profit-plan with retail leadership.Led weekly cross-functional team conference calls leading up to each event, solving Marketing issues and coordinating preparation with up to.

Rajkot Area, India

Developed/managed international retailers increase sales.Identified marketing initiatives through customer research; develop targeting and segmentation plans.