Zonal Manager Panel Operations

During my tenure as Zonal Business Manager, North Zone, I was awarded the Best Zone for Customer Responsiveness in Q2 FY19, Best Zone Award for Lowest Zero-BPO in Jan-March FY18 and the Best Zone for Highest Delta PMPM in July-Sept FY18 vs July-Sept FY17.Other Responsibilities include:Business Development & Marketing: • Maintaining & monitoring sales & predefined primary objective (for ABMs individually & the zone) and ensuring to achieve zonal sales plan as per organizational objectives, month after month Distribution/Channel Management• Identifying & networking with financially strong & reliable dealers and channel partners, resulting in deeper market penetration & reach. Evaluating the performance & monitoring distributor sales and marketing activities• Forecasting retail trends & intending stocks based on market needs ensuring optimum availability of products across all the chemists, general stores & stockiest as wellSales Promotion• Designing & implementing marketing activities such as enhancing brand visibility/coverage and reach• Conceptualizing and implementing sales promotional activities with the help of POP & POS materials etc.• Liaisons with the marketing team for identifying the key markets & channels for planning and implementing channel/trade programs and visibility elementsCross functional activities• Participating in AOPs/QOPs with marketing & supply chain team to make brand wise sales plan & activity for the zone• Coordinating with supply chain & SOM for brand wise/month wise forecast every quarter and ensure >90% execution.• Working closely with trade marketing team for scheme design & trade inputs selection• Helping brand managers to provide them valuable inputs of the market regarding sales & competition

During my tenure of four years as Area Business Manager, Muzaffarpur HQ , I showed an exponential growth of 700%. I was the only ABM in the entire division who achieved 100% of the entitlement number. I was responsible for the sales of iconic brands like Saridon, Tetmosol, Caladryl and I-pillSome of my other responsibilities included:• Handling business of Nepal and North Bihar with a strong team of 45 SO/TSO• Sales Forecasting• Planning/ Implementing the Marketing activities for the area• Designing and Implementing the schemes within the allocated budget as per requirement of Market• Improving brand visibility by regularly follow up for the servicing of the retail• Planning/Achieving the budgeted Business Targets• Ensuring market servicing through the team• Outdoor activities like canopy activity in schools to promote the kids product- Jungle Magic Perfume/Sanitizer/Mosquito Banditz• Coaching the team to groom the week distribution areas by taking proper steps• Improving the Distribution in the area• On-field training of the team to increase the efficiency and productivity

At MTS India, I was instrumental in setting up the business from scratch. My contributions included BTS Planning, Network Planning, Team Building and Infrastructure setup.Some of other responsibilities were:• Planning/Achieving the budgeted acquisition and revenue targets• Responsible for identifying and appointing channel partners & Star retail outlets• Ensuring availability of handsets/SIM/Recharges in all outlets across territory and adhere service levels.• Responsible for brand and product visibility in the outlets and in the market• Managing a team of 6 Channel sales Manager,8 FSO ,2 Customer Care AM Executive ,1 Marcom Executive & 1 Network executive• Maintaining excellent rapport with all Star retailers and distributors of zone• Settlement of retailer and distributor claims on time• Recruiting, training and motivating the team on product and processes.• Maintaining complete & updated competition information at all times and pass on feedback to management for decision making

Handled two States West UP & Uttarakhand as Branch .Manager, responsible for business plan & sales strategy development.

At Dabur India Limited, I was awarded the certificate for achieving 41% growth over last year for 2005-2006 by Executive Director of the company. Also, commemorated for achieving the targets giving 40% growth over last year in 2001. Other responsibilities included the following:• Increasing sales by implementing the strategies properly in the market, provided by HO. These activities included brand-building activities like Out shop activities, window displays, advertisement and promotion in exhibitions by participation in Local trade fairs and other public gatherings• Maximising the distribution level to Micro Interiors by appointing Sub distributors in remote areas and get the distribution done in the retail by them.• Training the field force to give the best results and establish the Products.• Sales Forecasting for the territory• Maximising the sales by filling the gaps in Vacant areas • Timely process of claims of the Retailers & Distributors to give the best service