• Analyzed customer behavior trends using data-driven insights, resulting in a 20% increase in conversion rates by optimizing target audience segmentation and identifying key purchase drivers• Conducted competitive analysis and maintained up-to-date knowledge of product features, specifications,and market trends, leveraging these insights to inform strategic decision-making and improve marketpositioning• Took ownership of existing products, suggested feature improvements, and created product roadmapsfor the new features• Documented product requirements, user stories, and feature updates in the existing products• Tested and evaluated marketing content and channels, ensuring alignment with brand standards andKPIs• Collaborated with cross-functional team to gather relevant data to document product updates and create reports• Guided and supervised a Product Specialist to effectively increase our pipeline and improve his KPIs• Designed and executed data-driven email and newsletter marketing campaigns focusing on customerretention, upselling, and cross-selling. Employed audience segmentation, A/B testing, and personalizedcontent to improve engagement, optimize conversions, and drive revenue growth

• Scanova makes it easy for businesses to create, design, and manage QR Codes for promotional and operational use cases.• Collected and analysed customer feedback and provided actionable insights to the product development team, influencing product improvements and aligning features with customer needs based on data analysis• Tested and evaluated product updates and new features to ensure quality standards were met, utilising performance metrics to report and troubleshoot issues, and conducting root cause analysis to drive continuous improvement• Conducts qualitative research to understand the needs of our enterprise customers• Designed and executed targeted email marketing campaigns focusing on customer retention, upselling, and cross-selling. Utilised data segmentation, A/B testing, and personalised messaging to enhance engagement and increase revenue growth, continuously optimising strategies based on key performance indicators (KPIs) and campaign analytics

• Manage sales cycle from prospect to closing independently, discuss progress with management and develop solutions to improve closing ratio.• Manage day-to-day operational duties including calling the fresh lead to fix appointments in order to make them a paid customer of Byju’s.• Used to give the sales presentation along with the counselling session in order to map the needs of different- different client with the Byju’s (B2C sales).• Used to market the same over the call to every lead to make them more aware about the product.

Trained customers on offline and online content setup and operations, using customer data to personalise sessions and enhance product adoptionDelivered off site presentations to promote products, utilising data-driven insights to target key audience segments and improve engagementCollaborated with the support and retention team, analyzing customer satisfaction metrics and sales data to retain clients and boost customer lifetime value (CLV)Monitored sales transactions to identify fraudulent sales and unmet commitments, leveraging data analytics to improve customer satisfaction and retention rates

Performed detailed and thorough reference checks, reviewed the project and the client to meet business initiativesInteract with the US based staffing companies via mail / call in order to know more about the project or the clientNegotiated appropriate contract rate for open position with applicant and clientGave backend support to the consultant for the first round of the project

Extensively promoted Eximius'18 via all online and offline platforms.

Generating leads, client conversations till project information,E-mail conversations with clients, convernce them to work with Totem siolutions.Cold calling via a data set given by the data analyst

-Created bulk excel sheets for uploading data online, collected database via research and maintained online portfolios.