Prashanthi Ravindran Mathier Email & Phone Number

Singapore

Singapore

Singapore

MeshMinds is a creative technology studio partnered with the UN Environment Programme to achieve the Sustainable Development Goals. #ArtxTechforGoodWe specialise in blending the arts with Virtual and Augmented Reality. We create impactful, immersive and engaging experiences for environmentally responsible companies. Our mission is to drive awareness, start conversations and change the behaviour of people towards a sustainable future.Alongside commercial work, we donate design to… Show more MeshMinds is a creative technology studio partnered with the UN Environment Programme to achieve the Sustainable Development Goals. #ArtxTechforGoodWe specialise in blending the arts with Virtual and Augmented Reality. We create impactful, immersive and engaging experiences for environmentally responsible companies. Our mission is to drive awareness, start conversations and change the behaviour of people towards a sustainable future.Alongside commercial work, we donate design to financially–challenged charities and good causes. Our creative technology services fund the education and research activities of The MeshMinds Foundation.We are proud to be the first creative technology studio in Asia to become a member of the prestigious Apple Consultants Network.We are also the first to become Official Lens Creators for Snapchat in Singapore.Find out more @ www.meshminds.com Show less

Singapore

Account and relationship lead for multiple key accounts across the region.Go-to client lead for non FMCG clients in corporate and tech.Multi level/channel client engagement, understanding business pain points, requirements and prioritizing solutions. Connective tissue between the client, and internal creative/strategic teams, orchestrating meaningful work, built on robust, clear, impactful and insight-led briefs.Developed and delivered end-to-end proposals, project… Show more Account and relationship lead for multiple key accounts across the region.Go-to client lead for non FMCG clients in corporate and tech.Multi level/channel client engagement, understanding business pain points, requirements and prioritizing solutions. Connective tissue between the client, and internal creative/strategic teams, orchestrating meaningful work, built on robust, clear, impactful and insight-led briefs.Developed and delivered end-to-end proposals, project plans, financial planning, forecasting, budget allocation, creative and strategic overviews, success analysis, and resource planning. Identified and executed strategic initiatives, building hard-working creative assets and content. Created brand and style guides and training decks to effectively bring the creative to life across multiple platforms.Built long-term successful relationships with clients, vendors and internal teams, with focus to drive and grow the business. Show less

Singapore

Project lead on complex strategic branding projects across the region, for blue-chip corporate MNC, government and country brands. Clients included, PETRONAS, Country Brand Malaysia, Country Brand Bhutan and the Singapore Police Force.End-to-end project delivery, including initial project scope, pitch proposal development, financial planning, project management, campaign and activation roll-out with accountable ROI criteria.Delivered holistic strategic and creative output, by… Show more Project lead on complex strategic branding projects across the region, for blue-chip corporate MNC, government and country brands. Clients included, PETRONAS, Country Brand Malaysia, Country Brand Bhutan and the Singapore Police Force.End-to-end project delivery, including initial project scope, pitch proposal development, financial planning, project management, campaign and activation roll-out with accountable ROI criteria.Delivered holistic strategic and creative output, by balancing 'big idea' thinking with effective and realistic, day-to-day execution.Facilitated workshops such as brand ambassador programmes, brand guidelines training, implementation strategy, brainstorming sessions, activation/event strategy, organisational business strategy, culture definition, and talent development initiatives.Appointed research agencies, and worked closely to plan and ideate methodology, questionnaires and stimulus for qualitative and quantitative Focus Groups. Managed and mentored the client service team, to support personal goals within and outside the business.Worked on the FutureBrand internship programme alongside HR, working closely with leading universities and fresh graduates. Show less

Singapore

FutureBrand is the world's preeminent brand strategy and design consultancy that thinks ahead to ensure clients stay ahead. We embrace the potential of tomorrow to ensure our clients’ brands stand out now, but also stand the test of time. With 25 offices worldwide and growing, FutureBrand specializes in brand research and analytics, brand strategy, brand design, branded environments, brand activation, and brand management/tools. From Bogota to Beijing, banking to brewing… Show more FutureBrand is the world's preeminent brand strategy and design consultancy that thinks ahead to ensure clients stay ahead. We embrace the potential of tomorrow to ensure our clients’ brands stand out now, but also stand the test of time. With 25 offices worldwide and growing, FutureBrand specializes in brand research and analytics, brand strategy, brand design, branded environments, brand activation, and brand management/tools. From Bogota to Beijing, banking to brewing, FutureBrand covers everything tomorrow’s brands need to build value and stay ahead. Show less

Singapore

Account lead for campaigns through the line, print and digital. Key clients included Prudential, CIMB, Nestle and Singtel.Specialised in localizing global campaigns, as well as the development of independent regional creative campaigns.Managed internal stakeholders, cross agency units, complex CRM work-flows, external partners, and vendors.Sourced and managed all aspects of photoshoots, media and mage buying.Awarded 'Redworks Hotshot' for two consecutive years… Show more Account lead for campaigns through the line, print and digital. Key clients included Prudential, CIMB, Nestle and Singtel.Specialised in localizing global campaigns, as well as the development of independent regional creative campaigns.Managed internal stakeholders, cross agency units, complex CRM work-flows, external partners, and vendors.Sourced and managed all aspects of photoshoots, media and mage buying.Awarded 'Redworks Hotshot' for two consecutive years for doubling the business and surpassing revenue targets. Show less

Sri Lanka

Built strategic marketing and communication plans to build stories and host events to bring positive publicity to the country during a period of political unrest. Successfully planned and executed multiple high profile events including fashion shows, musicals and UN ambassador PR trips.Led the agency management team, including selection of representative country cross platform agencies - digital, above and below the line.Worked closely with local and global agencies to… Show more Built strategic marketing and communication plans to build stories and host events to bring positive publicity to the country during a period of political unrest. Successfully planned and executed multiple high profile events including fashion shows, musicals and UN ambassador PR trips.Led the agency management team, including selection of representative country cross platform agencies - digital, above and below the line.Worked closely with local and global agencies to develop and implement advertising campaigns, allocating and managing the overall advertising budget. Show less

Sri Lanka

Rigorously trained in print production, packaging, publishing and design, gaining an expertise in printing technologies and cost effective production management.Managed relationships between local and offshore businesses, maximizing productivity and driving growth in the publishing and print design departments.Coordinated offshore design work with partner UK based design company, capitalizing on reduced labour cost and time difference advantages by working with the Sri Lanka… Show more Rigorously trained in print production, packaging, publishing and design, gaining an expertise in printing technologies and cost effective production management.Managed relationships between local and offshore businesses, maximizing productivity and driving growth in the publishing and print design departments.Coordinated offshore design work with partner UK based design company, capitalizing on reduced labour cost and time difference advantages by working with the Sri Lanka office. Key clients included Dilmah, Lipton, Hallmark, Unilever (Dove) and Marks and Spencer. Show less

Postgraduate, Sociology

Sociology

Ba, Economics With European Studies

Economics