Make Marketer is India's First 100% Real-Time Digital Marketing Bootcamp. Make Marketer’s Immersive Bootcamp is a professionally managed career enabler devoted to enhance digital marketing skills and employability of India’s young work force through inspirational and holistic digital marketing training. Make Marketer™ aims to enable globally employable skills for the career aspirants across digital marketing channels.Contrary to popular belief that there is a shortage of manpower in the… Show more Make Marketer is India's First 100% Real-Time Digital Marketing Bootcamp. Make Marketer’s Immersive Bootcamp is a professionally managed career enabler devoted to enhance digital marketing skills and employability of India’s young work force through inspirational and holistic digital marketing training. Make Marketer™ aims to enable globally employable skills for the career aspirants across digital marketing channels.Contrary to popular belief that there is a shortage of manpower in the country, our studies indicate that there is actually an oversupply: a surfeit of unskilled manpower. The digital marketing industry seeks professionally trained talent ready to hit the ground running, Most career aspirants fall short of the requirements and lose precious opportunities due to lack of proper preparation & real-time knowledge. Bootcamp was born out of the need to bridge this growing divide between digital marketing skills available and digital marketing skills expected.Make Marketer’s™ Bootcamp offers customized, industry relevant real-time digital marketing training programs designed to enable the skills sets and knowledge acquisition vital for freshers to win their first job and career advancement/lateral entry opportunities for experienced participants with ambitions of rising up the corporate ladder at top companies.Bootcamp helps to determine the appropriate digital marketing channels to reach the target audience and drive them through the website conversion funnel. Deep dive into search marketing SEM, SEO and inbound marketing, email and one-to-one marketing, social media, video marketing, and moreThe Make Marketer™ also offers customized training program for corporate’s seeking to upskill the digital marketing skills of their work force in line with ever evolving demands of today’s fiercely competitive digital marketing industry. Show less

A Measurement and Tracking Expert with expertise in Google Analytics 4, Google Tag Manager, FB Pixel, CAPI, Google Ads Tracking, ServerSide Tagging, Conversions API, Iframe Tracking, Google BigQuery, Google Looker Studio

1. Training Candidates on Advanced Digital Marketing Modules with Concepts, Practical’s and Real time Projects.2. Signed MOU with (Govt. of Telangana) headed by Hon. District Collector Ranga Reddy Dist. as part of skill development to train welfare students of Telangana State on Digital Marketing.3. Trained over 5500+ Candidates so far and have close to 975+ Candidates working in MNC’s.Signed an MOU of Partnership with Aurora B Schools for providing Digital Marketing Training and… Show more 1. Training Candidates on Advanced Digital Marketing Modules with Concepts, Practical’s and Real time Projects.2. Signed MOU with (Govt. of Telangana) headed by Hon. District Collector Ranga Reddy Dist. as part of skill development to train welfare students of Telangana State on Digital Marketing.3. Trained over 5500+ Candidates so far and have close to 975+ Candidates working in MNC’s.Signed an MOU of Partnership with Aurora B Schools for providing Digital Marketing Training and Certification to the B school students.4. Signed an MOU with Social Welfare Department, Govt. of Telangana to provide Digital Marketing Training and Certification to SC candidates as part of Skill Development programme.5. Develop Digital Marketing strategies and implement them to reach new clients and increase our clientele.6. Organize regular meetups with the existing clients and explain them about their business performance and approaches being used to improve their business on Digital Platforms.7. Most of the Digital Marketing Trainers in Hyderabad today happen to be my apprentices/trainees and students.8. 5500+ trainees including candidates from ISB’s and IIM’s and overseas.9. Speaker @Digital FestHyderabad@2014. Gathering of 400 Digital Marketing Experts10. Lead Speaker at Digital Marketing Summit@2015 in HYD. Gathering of over 450+ Marketing professionals & entrepreneurs.11. Speaker at Digital Marketing Summit 2016 @JNTUHHyderabad, gathering of over 500+ Digital Marketing Enthusiasts in JNTUH.12. Was an Advisor to the MBA candidates from XLRIwho participated in GOMC 2015 (Google Online Marketing Challenge).13. One of few agencies to participate in ‘GameOn’, a Competition hosted by Google specifically for Google Partner Agencies.14. Attend Events conducted by Google (Digital Unlocked) to bring awareness about the importance of Digital Presence for businesses.15. Extensive knowledge on SSP's, Ad Servers, DSP's, AdExchanges and Ad Networks. Show less

Personally managed all the Google Ads Campaigns for buyondubai.com (Dubai's 3 biggest ecommerce website).Implemented most advanced ad strategies for Google Ads to drive visitors down the conversion funnels.Implemented dynamic remarketing for more than 40,000+ products with an average order value of 65,000 INR.Managed overall ad spend of more than INR 13 Million in campaigns.Generated overall revenue of more than INR 55 Million

Analyzing and optimizing AdWords Campaigns of LCS advertisers with Large Budgets to reach their KPI goals.Worked on several high spending accounts, involving daily optimizations based on SQR, Auction insights, Impression Share, Conversion rate, Conversion Costs and Value/Conversion.Majorly worked on Conversion driven approaches that accounts should follow them to reach them to reach their CPA goals.Conversion rate increased from 6% to 11% AdWords Clients Handled)

Analyze detailed Account KPI’s including CPC, CTR, Conversions and Conversion rate to reach target CPA goals, recommend suggestions to increase ROI.Analyzing Impression Share reports, Auction Insights reports of their AdWords accounts and assisting advertisers in improving their campaign performance.Use AdWords editor to create multiple campaigns that are to target specific placements and also for remarketing campaigns.Creating, implementing, tracking, analyzing and optimizing paid… Show more Analyze detailed Account KPI’s including CPC, CTR, Conversions and Conversion rate to reach target CPA goals, recommend suggestions to increase ROI.Analyzing Impression Share reports, Auction Insights reports of their AdWords accounts and assisting advertisers in improving their campaign performance.Use AdWords editor to create multiple campaigns that are to target specific placements and also for remarketing campaigns.Creating, implementing, tracking, analyzing and optimizing paid search campaigns using RSLA, DSA’s, Similar Audiences and Customer Match featuresExtensive knowledge of Google Analytics reports and find actionable insights about individual marketing channels.Was the POC for AdWords Remarketing related issues from UMM accounts for APAC region.Extensive work on Google Analytics Conversion Attribution Models and using Multi Funnel reports to find the conversion paths most valuable and marketing channels most affective.Tracking effectiveness of Remarketing and shopping campaigns by looking at Conversion rate and Cost per Conversion values.Test Different ad copies, landing pages and several bidding strategies and other multi variant features in AdWords accounts.Create a monthly report that shows the accounts KPI’s and the revenue generated through the paid advertising program.Preparing the materials for newbie candidates to help them understand the real time account related issues from advertisers. Show less