Prashanth “Pvk” Krishnaswami
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Prashanth “Pvk” Krishnaswami Email & Phone Number

Zoho at Zoho
Location: Greater Chennai Area, India, India 11 work roles 3 schools
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Current company
Role
Zoho
Location
Greater Chennai Area, India, India
Company size

Who is Prashanth “Pvk” Krishnaswami? Overview

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Prashanth “Pvk” Krishnaswami is listed as Zoho at Zoho, a company with 16 employees, based in Greater Chennai Area, India, India. AeroLeads shows a matched LinkedIn profile for Prashanth “Pvk” Krishnaswami.

Prashanth “Pvk” Krishnaswami previously worked as Director - Head of Market Strategy, CX BU at Zoho and Group Product Marketing Manager - Customer Service & Contact Center Categories at Zoho. Prashanth “Pvk” Krishnaswami holds Be, Computer Science And Engineering from Anna University Chennai.

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Zoho

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Profile bio

About Prashanth “Pvk” Krishnaswami

I'm perpetually excited by technology, storytelling, and design. As a SaaS professional, over the last decade or so, I've been fortunate to have a front row view of how the contextual application of technology can transform the customer experience. Across several projects spanning my career, I've managed, contributed to and shaped the marketing, product, and CX strategies of the products at Zoho. This includes identifying additional lines of revenue through product positioning, leading the go-to-market efforts for products and bundles, using content to generate a growing pipeline of demand, managing a customer reference program to build credibility in the marketplace, and developing pricing models using first-and-third-party data. Through the years, I've hired and managed teams of impressive people across marketing, data, editorial, design, and business development, many of whom have subsequently grown to lead key cross-functional initiatives within the company and outside. I engage the analyst community on behalf of Zoho, and speak regularly at events around the world on customer experience and digital transformation. I'm curious about the cultures and beliefs of people, and have been to about 30 cities across a dozen countries. As a result, I've probably also learnt a thing or two about which airlines are good and which are terrible! Feel free to ping me here on any of these topics, and I'll always be up for an interesting conversation! Note: The views I express here (and on social media in general) are mine and mine alone (unless explicitly indicated otherwise). They don’t reflect the views of any of my employers ever.

Listed skills include Social Media Marketing, Digital Marketing, Competitive Analysis, Product Marketing, and 26 others.

Current workplace

Prashanth “Pvk” Krishnaswami's current company

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Zoho
Zoho
Zoho
Chennai, TN, IN
Website
Employees
16
AeroLeads page
11 roles

Prashanth “Pvk” Krishnaswami work experience

A career timeline built from the work history available for this profile.

Zoho

Chennai, TN, IN

Director - Head Of Market Strategy, Cx Bu

Current

Chennai, Tamil Nadu, IN

Responsibilities include upmarket brand marketing, upmarket product and category positioning, analyst engagement, executive engagement, corporate speaking engagements, thought leadership, competitive intelligence, and internal product and market advisory.

May 2021 - Present

Group Product Marketing Manager - Customer Service & Contact Center Categories

Chennai, Tamil Nadu, IN

Responsibilities included category-level positioning, competitive strategy, hiring and nurturing PMM teams, and running regional and industry playbooks.

Nov 2018 - May 2021

Senior Product Marketing Manager - Customer Service Platform

Chennai, Tamil Nadu, IN

Responsibilities included product positioning, demand generation, content marketing, analyst relations, customer marketing, pricing, competitive analysis, market development, evangelism, event and trade marketing, go-to-market strategy, hiring and team leadership, and product management.

Oct 2013 - Oct 2018

Product Marketing Manager - Customer Service Platform

Chennai, Tamil Nadu, IN

Responsibilities included demand generation, content marketing, go-to-market efforts, public relations, and community management.

Mar 2012 - Sep 2013

Contributor

Current
Customerthink
Jan 2022 - Present

Head Of Product Marketing (South)

Chennai, Tamil Nadu, IN

Responsibilities included brand management, content marketing, demand generation and nurturing, and sales enablement.

Feb 2011 - Mar 2012

Digital Marketing Specialist

London, England, GB

Developed a 360-degree customer engagement framework for a Fortune 10 client.

May 2010 - Jul 2010

Content Writer & Social Media Marketer

Freelance

Responsibilities included blogging, ghost writing, content editing, online reputation management. Created a campaign idea for Mozilla Corp to promote the Firefox 3.5 Web Browser.

Sep 2008 - Jan 2010

Co-Organiser

Tedx Chennai

Responsibilities included event marketing, sponsor relations, registration and onboarding, hyperlocal marketing, and project management.

Jul 2009 - Nov 2009

Campus Rep

San Francisco, CA, US

Worked on eye-catching marketing campaigns within campus to promote the idea of an Open Web.Spoke to students and faculty about using Free and Open Source applications and about trying Firefox and Thunderbird. Hosted InstallFests and MozQuiz'zes to get people hooked to Mozilla's products. Got a letter of appreciation from Mozilla Corp.

Jun 2007 - Apr 2008
Team & coworkers

Colleagues at Zoho

Other employees you can reach at visiontecno.com. View company contacts for 16 employees →

3 education records

Prashanth “Pvk” Krishnaswami education

Be, Computer Science And Engineering

Anna University Chennai

Computer Science And Basic Sciences

Asan Memorial

Marketing, General Management

Institute For Technology And Management
FAQ

Frequently asked questions about Prashanth “Pvk” Krishnaswami

Quick answers generated from the profile data available on this page.

What company does Prashanth “Pvk” Krishnaswami work for?

Prashanth “Pvk” Krishnaswami works for Zoho.

What is Prashanth “Pvk” Krishnaswami's role at Zoho?

Prashanth “Pvk” Krishnaswami is listed as Zoho at Zoho.

Where is Prashanth “Pvk” Krishnaswami based?

Prashanth “Pvk” Krishnaswami is based in Greater Chennai Area, India, India while working with Zoho.

What companies has Prashanth “Pvk” Krishnaswami worked for?

Prashanth “Pvk” Krishnaswami has worked for Zoho, Customerthink, Access Atlantech, Mindshare, and Freelance.

Who are Prashanth “Pvk” Krishnaswami's colleagues at Zoho?

Prashanth “Pvk” Krishnaswami's colleagues at Zoho include Isabel Cristina Marin, Nancy Helena Martinez Peña, Santiago Obando Paniagua, Luz Mairena Jaramillo Rodas, and María Alejandra Martínez Reyes.

How can I contact Prashanth “Pvk” Krishnaswami?

You can use AeroLeads to view verified contact signals for Prashanth “Pvk” Krishnaswami at Zoho, including work email, phone, and LinkedIn data when available.

What schools did Prashanth “Pvk” Krishnaswami attend?

Prashanth “Pvk” Krishnaswami holds Be, Computer Science And Engineering from Anna University Chennai.

What skills is Prashanth “Pvk” Krishnaswami known for?

Prashanth “Pvk” Krishnaswami is listed with skills including Social Media Marketing, Digital Marketing, Competitive Analysis, Product Marketing, Copywriting, Community Building, Brand Management, and Social Media.

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