Marketing Account Manager
Current- Work directly with a portfolio of clients as their direct point of contact at Professional Punch educating them through clear communication, and helping them achieve their goals.- Perform keyword research for both SEO and PPC campaigns.- Optimize client websites for search engines (on-page SEO).- Manage paid advertising budgets.- Create and manage paid digital advertising campaigns.- Perform research to ensure client success - keyword research, competitor analysis, and everything in between.- Project manage all aspects of digital marketing campaigns for clients.- Calculate ROI and prepare monthly digital marketing campaign reports.- Direct the design of web pages and other content, ensuring all web functionality is operating properly and all content is up-to-date.- Ensuring the ongoing, consistent progress of marketing campaigns for our valued clients.- Creating and executing digital strategies that drive results through a variety of tactics like pay-per-click advertising, search engine marketing, and social media content.