Software Developer
Current• Developed reusable components and blocks using Blox CMS, JavaScript, JQuery and CSS frameworks across 8 sites to enhance user experience and boost traffic, while maintaining and improving core web vitals• Identified bottlenecks and introduced CI/CD practices by utilizing GitHub for version control and streamlining workflows with Jenkins automation, resulting in a 200% boost in efficiency in development workflow• Architected a Python orchestrator on AWS EC2 to automate targeted win-back campaigns and embed dynamic ad blocks across 35 different newsletters leading to an increase in online subscriptions and engagement, achieving $500,000 in revenue and drawing 120,000 new sign-ups• Engineered a custom Slack bot application to automate CSV data formatting and integration with our Email Management System (EMS), achieving a 70% reduction in manual intervention and instant calculation of subscriber deltas• Streamlined testing processes for in-house web applications using Selenium WebDriver, enabling faster bug detection and minimizing downtime, resulting in enhanced system reliability• Prototyped and implemented unit testing using Pytest for Python scripts, ensuring bug-free deployments and improving production reliability• Eliminated the dependency on Google Ad Manager through the seamless integration of sponsorship headers crafted and implemented using Figma and Python achieving a 100% increase in sales revenue• Streamlined editorial workflow by reconfiguring TinyMCE through custom JavaScript enhancements, resulting in a 50% reduction in workload• Implemented a Docker-based local development environment, enabling multiple developers to work on separate tickets simultaneously, enhancing collaboration and productivity
