⦁ Managed an Ecommerce Site end to end for New Car Finance which generates a monthly revenue of 3-5 Crores⦁ Partnered with Cars24 Using API integration to host Cars24 products on our platform generating average business of 20-25 Lakhs monthly⦁ Led product ownership, driving the new design from roadmap to production rollout, ensuring successful User Acceptance Testing (UAT), Closed User Group (CUG) validation, and production deployment which increased business by 35%⦁ Proven track record in prioritizing tasks and projects, Using Mind Maps, and prioritization techniques like Kanban, Lean, RICE framework, Six Sigma Etc. ensuring focus on high-impact deliverables that deliver value across the organization and enhance product functionality⦁ Facilitated cross-functional collaboration between Business, FCP, SFDC, Legal & Compliance, COE ( Center of Excellence), and IT to ensure timely signoffs on project deliverables, raising user stories in Azure & Jira, writing BRD, test cases, figma analysis, Clickstream, and product tracking⦁ Managed bug fixes across all development cycles, ensuring timely delivery of high-quality products through Q/A, A/B, and Stress testing⦁ Led end-to-end project management, overseeing internal and external partner workflows.Implemented SFDC sync and Clever tap monitoring to ensure alignment and identify improvement areas⦁ Conducted discussions with IT and front-end tech teams on solutions related to Product Feature enhancement⦁ Drive Agile best practices, sprint & scrum meetings, daily tracking, and more to create a fast-paced delivery that can accommodate changes on the fly⦁ Continually track digital platform metrics and KPIs to ensure the smooth functioning of APIs of the Product⦁ Setup monitoring of digital property and CMS metrics and proactively identified problems, which increased product stickiness by 20%

⦁ Analyzed Clever Tap’s employee journey using clickstream data to extract insights for optimizing user experiences and informing strategic decisions using tools like Draw.io for plotting user journey⦁ Led cross-functional collaboration between IT, business teams and design team to spearhead the development and implementation of events for UAT, CUG, and production release⦁ Initiated and managed events flow using business data within Enterprise Data Warehouse (EDW),Data Lake contributing to effective data utilization by creating PowerBi dashboards for Data Visualization⦁ Launched Lead Capture functionality horizontally which is currently generating ~2-3 CR business across various business via API integration with SFDC⦁ Vigilantly monitoring and resolving bugs in coordination with the IT team for better user experience leading to an increase in App Usage from 46% to 98%SPOC for all business requirements for Two-Wheeler, Credit Card, and Tractor Finance. ⦁ Executed tasks within the Agile framework, work was consistently delivered in a sprint-based approach, complemented by the creation of user stories within the Azure system⦁ Successfully configured visually appealing Bajaj banners within the Pimcore system, ensuring seamless integration and optimal display⦁ Launched Lead Management framework with the help of API integration with Salesforce and Marketplace for Drop of Leads marketplace which helped in increasing calling from 18% to 89% and an increase in business of 20% Cases and Disbursal for Two-wheeler Finance

⦁ Driving new client acquisition efforts and relationship management⦁ Identifying opportunities to up-sell and penetrate customers at all levels that enable achievement of plans and objective⦁ Establishing healthy business relations with clients & external associates for securing repeat business & long term customer loyalty and work towards solving their queries and complaints efficiently⦁ Planning and implementing strategic plans to achieve assigned targets⦁ Responsible for maintaining P&L, acquisition and mergers⦁ Planning and undertaking product promotion and advertising⦁ Achieving monthly sales target as assigned by management⦁ Manage a team of 3-5 BDM's

⦁ Accountable for forecasting and developing sales plan as per budget.⦁ Developed individual quarter wise Marketing and Sales Plan.⦁ Responsible for driving acquisition efforts for potential buyers.⦁ Resolved all buyers/client’s queries and tried to convince them for swift closure of sale.⦁ Deepened the relationship by cross selling customized products.⦁ Recruited sales force and imparted regular training on new products and their features.⦁ Managed team and ensured target achievement as prescribed by the management through effective strategy implementation.

⦁ Social media marketing⦁ Marketing Public Relations⦁ Negotiations⦁ SEO, Leads generation

⦁ Carried out various brand promotion activities.⦁ Converted cash customers into finance customers.⦁ Pitched for extended warranties and EMI cards and finance for consumer durables.⦁ Maintained record of sales and customer communication for future reference and customer satisfaction.