Pratheesh C.B
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Pratheesh C.B Email & Phone Number

Country Lead @ Ajmal Perfumes | Leadership & Growth | P&L Management Qatar & Bahrain at Ajmal Perfumes
Location: Dubai, United Arab Emirates 5 work roles 2 schools
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Role
Country Lead @ Ajmal Perfumes | Leadership & Growth | P&L Management Qatar & Bahrain
Location
Dubai, United Arab Emirates

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Pratheesh C.B is listed as Country Lead @ Ajmal Perfumes | Leadership & Growth | P&L Management Qatar & Bahrain at Ajmal Perfumes, based in Dubai, United Arab Emirates. AeroLeads shows a matched LinkedIn profile for Pratheesh C.B.

Pratheesh C.B previously worked as Country Lead at Ajmal Perfumes and Country Manager Aka Area Manager Bahrain | Qatar at Rasasi Perfumes Industry. Pratheesh C.B holds Bachelor Of Applied Science - Basc, Biotechnology, Grd Institute Of Science Attached To Bharathiar University from Bharathiar University.

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About Pratheesh C.B

With over 20 years of experience in retail and wholesale, I am a seasoned sales leader and a strategic thinker. As the Area Manager at Rasasi Perfumes, I oversee the expansion and profitability of the luxury fragrance brand in Bahrain and Qatar, leading a team of 75+ employees and managing multiple channels and partnerships.My core competencies include financial analysis, pricing models, market trends, new product launches, and e-commerce management. I leverage data-driven insights and digital tools to devise and implement innovative solutions that drive growth and customer satisfaction. I have successfully led the launch of new perfumes, secured strategic partnerships with industry giants, and increased the sales and market share of the brand in the region. I am also an MBA graduate and a blockchain enthusiast, with a passion for learning and exploring new opportunities.

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Ajmal Perfumes
Ajmal Perfumes
Country Lead @ Ajmal Perfumes | Leadership & Growth | P&L Management Qatar & Bahrain
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5 roles

Pratheesh C.B work experience

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Country Lead

Current

Qatar & Bahrain

Oct 2024 - Present

Country Manager Aka Area Manager Bahrain | Qatar

Bahrain / Qatar

Leadership & Growth •Expansion : Led a 1400% expansion of retail outlets (Bahrain: 1 to 15, Qatar: 1 to 6) within 5 years, driving a 25% regional sales surge. •Strategic Partnership Architect: Secured partnerships with industry giants like LuLu & Al Hawaj, establishing new wholesale channels and boosting sales by 22%. •Managed a team of 75+ employees across multiple branches. Implemented training & incentive programs, resulting in a 10% productivity increase and $5 million in revenue growth. •New Product Market Launch: Omniscent & Azha Perfumes in Bahrain, capturing a 1% market share within 1 year and exceeding sales targets by 25%. •Profitability Champion: Led the Bahrain region to win "Best Profitable Region" twice (2015 & 2018), consistently exceeding profitability targets by 10% in both years. •Cost Control Expert: Reduced operating expenses by 3% despite rent increases, saving $52,000 annually and maintaining profitability during challenging economic times•Logistics Optimizer: Re-engineered logistics and employee schedules, achieving a 15% reduction in delivery times and enhancing customer satisfaction. •Negotiation lower POS machine commission rates by 0.35% per transaction, increasing annual profitability by $120,000. Sales & Client Focus •Customer Care: Implemented an efficient fund transfer policy, saving on monthly transactions with Dubai and fostering customer loyalty. •Credit Control Maintained a 100% on-time payment record through strict credit control, eliminating delinquency charges and building trust. •Sales Strategist: Consistently exceeded sales targets (7% YoY increase) through strategic marketing campaigns and targeted partnerships. •Issue Resolution Proactively resolved customer issues, maintaining high satisfaction rates and securing positive online reviews. •VAT Implementation •Compliance Maintained adherence to AML, KYC, and audit regulations•Coaching & Mentoring Leader •PR & Digital Marketing Powerhouse: press meets

Mar 2009 - Oct 2024

Branch Manager

Coimbatore, Trichy , Dindigul - Tamil Nadu : India

Chief tasks handled1. Portfolio Management of Personal Loans, Mortgages, HNI Investments, Insurance 2 Rendering profitable investment solutions to corporate & high-net-worth clients HNI for Significantly enhancing fund management and dividends.3 Insurance selling both cross-selling and Open Market4 Analyzing clients' financial capabilities to provide them with apt investment services. Credit Score – Through CIBIL 5 Devising capacity plans, assigning targets for associates and managing in-house units.6 Sales of Personal Loan ( Small Ticket Size and High Ticket Size ) , Insurance, Mortgage7. Cross Selling of Credit Default Achievements 1. Kept delinquency below 2.1 % against a portfolio of $13MILLION.1.1 . Best Branch award for Debt consolidation.1 Distinction of achieving sales volume by start-up branch.2 Won “Sun Shine Contest “ for highest premium collected (Bharthi Axa) .3 Maintains 35% insurance penetration on PL (ULIP, Health Insurance, Life Shield)4 Figured in Top 10 branch of India for”CITI MAX” (Company’s new reward programs)5 Successfully maintained a portfolio of U$. 3 million without any bad debts (Dindigul).6 Distinction of increasing new branch portfolio from 0 to U$. 5 million with minimum losses7 Received Sales award for 2005 at Kodaikanal, Dindigul8 Introduced Turn Around Time (TAT) tracking which enhanced TAT9 Sales Mis circulated for better tracking and clearer understanding of where sales areheading to10 Winner of “ALLIANCE BOND CONTEST” for achieving sales numbers throughalternative channels11 Achieved Quarterly target of PL both SMALL TICKET Personal Loan & HIGH TICKET Personal Loan units12 Won award for best PL MORTGAGE BRANCH SOUTH Tamil Nadu 13 Underwriting and Controls implemented in the branch14 Tel Collection stated with 74% resolution on fresh bucket cases .

Mar 2005 - Dec 2008

Territory Sales Manager (Prepaid)

Trichur, Palakad & Allepy - Kerala : India

1. New dealer appointment - Thrissur resulting in increasing the Sales and activations2. Increase our outlet to 862 ( Thrissur , Palakkad , Aluva - Kerala - India )3. Brand Awareness4. Sales (Activation and retaining)5. Stimulation Primary, Secondary customers - ( Micro level activity )6. Spearheaded the successful launch of a new prepaid product line, achieving a 30% increase in sales within the first quarter.7. Developed and cultivated relationships with key retail partners, resulting in a 20% expansion of the company's distribution network.8. Implemented strategic sales plans to penetrate untapped markets, leading to a 15% growth in market share.9. Collaborated with cross-functional teams to identify customer needs and develop customised solutions, resulting in a 25% increase in customer satisfaction ratings.

Mar 2004 - Mar 2005

Management Excel Trainee

Bangalore - Karnataka , Chennai - Tamil Nadu, Cochin, Munnar & Thekkadi -Kerala : India

Chief tasks handled1. Expanded distribution footprint to reach new markets and increase market share. Appointed and managed new dealers, implementing effective market segmentation strategies.2. Increased consumption rates through targeted marketing and promotional campaigns.T-NagarChennaie Activity3. Reduced operational costs by implementing efficient processes and optimising supply routes by 8% .4. Oversaw and maintained relationships with key accounts, ensuring customer satisfaction and retention.5. Assisted in developing and implementing data analysis processes using Excel formulas and functions, resulting in streamlined operations and inefficiency. Collaborated with cross-functional team to gather and analyse data, generating comprehensive reports and providing actionable insights for management decision-making.6 Created and maintained Excel spreadsheets to track and monitor key performance indicators, enhancing data accuracy and timely reporting.Achievements1. Spearheaded operations for increasing the distribution in upcountry Kerala2. Involved in Pet bottle penetration project in Chennai (T. Nagar, Pondy Bazaar,Nungapakkam etc.)5 Instrumental in identifying a new distributor for pet bottles exclusively in Chennai.6 Pivotal in increasing the market share upto 55% in key areas Munnar and Thekkadi.7 Educated the local public about the product during the pesticide issue.( Crisis Management )8 Streamlined Distribution (Stocking point) and enhanced distribution set-up.

Mar 2003 - Mar 2004
2 education records

Pratheesh C.B education

Bachelor Of Applied Science - Basc, Biotechnology, Grd Institute Of Science Attached To Bharathiar University

Activities and Societies: 1. Sugarcane Research Institute of India -Coimbatore - 2 months Project

Master Of Business Administration - Mba, Marketing/Marketing Management, General, Grd Institute Of Management Attached To Bharathiar University

Activities and Societies: 1. Annual project - Millipore - Market potential on Semi-Permeable Membranes ( In Indian Institute.

FAQ

Frequently asked questions about Pratheesh C.B

Quick answers generated from the profile data available on this page.

What company does Pratheesh C.B work for?

Pratheesh C.B works for Ajmal Perfumes.

What is Pratheesh C.B's role at Ajmal Perfumes?

Pratheesh C.B is listed as Country Lead @ Ajmal Perfumes | Leadership & Growth | P&L Management Qatar & Bahrain at Ajmal Perfumes.

Where is Pratheesh C.B based?

Pratheesh C.B is based in Dubai, United Arab Emirates while working with Ajmal Perfumes.

What companies has Pratheesh C.B worked for?

Pratheesh C.B has worked for Ajmal Perfumes, Rasasi Perfumes Industry, Citi, Airtel, and Coca-Cola.

How can I contact Pratheesh C.B?

You can use AeroLeads to view verified contact signals for Pratheesh C.B at Ajmal Perfumes, including work email, phone, and LinkedIn data when available.

What schools did Pratheesh C.B attend?

Pratheesh C.B holds Bachelor Of Applied Science - Basc, Biotechnology, Grd Institute Of Science Attached To Bharathiar University from Bharathiar University.

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