Prathiksha Varadarajan Email and Phone Number

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- Created content plan- Worked on articles for PhonePe PG Resources Section- Lead Categorization for PG Events

Leveraged my skills as a Content Writer @MassCampaigns (Services Team) to create engaging and informative content that aligns with clients’ requirements, while actively pursuing opportunities to acquire copywriting skills and contribute to the success of brands through words.Responsibilities:• Performed in-depth research into topics to write clear and accurate copy.• Composed client-specific blog articles that cater to their needs and objectives.• Crafted effective ad copies for RSA (Responsive Search Ads) to maximize click-through rates.• Curated content for search landing pages, ensuring it aligns with SEO best practices.• Developed engaging and relevant content for social media platforms.• Created compelling and impactful mailer content to drive customer engagement rates.

As a sub-editor, I was a part of the digital team providing SEO-friendly articles for their website.

In my internship with The Hindu Businessline, I worked with the digital team and was involved in script writing, podcasts, video and audio editing, handling social media, transcription, video production on YouTube and reporting.

Leverage Edu is the leading provider of student mentoring and college admissions guidance for college-going rockstars, experienced working professionals and high schoolers, with offices across Delhi, Gurgaon, Bangalore & Dubai.My work is to write content for the topics given to me daily. I write 4 to 6 articles about different colleges and exams every day.