Patricia Daniel Email & Phone Number

Management of PowerVault ME4/ME5 storage arrays and expansion, MD server-attach JBODs and Tape Automation and Libraries.* Responsibility for product portfolio with over $600M in revenues in Fiscal Year (FY23).* Lead for each phase of entry storage product lifecycle including product planning, launch, sustaining and end-of-life activities.

Experienced marketing professional with a specialization in global product introduction, product management and program execution. Recognized for strong organizational, attention to detail and problem-solving abilities. Expertise with managing cross-functional teams and driving for results. Assisted in volunteer marketing activities for the HIREDTexas Job Club in Round Rock, Texas.* Identification and investigation of marketing promotions to be conducted on a limited budget to advance visibility and benefits of club.* Aided in delivery of Personal Branding framework to aid members in assessment of skills, identification of values and strengths and ability to create and message personal branding.

Ensure success of AMD Client Marketing team by overseeing coordination and administration of all aspects of organizational management and effectiveness.* Oversight of $9M annual programs budget for multiple cost centers, including tracking, reconciliation and reporting.* Created process improvement tool to track expenses, direct charges and departmental transfers for 12 cost centers to allow for timely status of current costs and remaining funds.* Led cross-functional Marketing Lifecycle Management team to drive alignment on Product Line, Product Marketing and Corporate Marketing Business strategies.Specialties: program management, cross-functional product marketing team leadership, process improvement, budget management, organizational and problem-solving skills, metrics/KPIs tracking and reporting

Drove cross-functional teams to coordinate, communicate and deliver launch deliverables, ensuring successful product introductions of new server and embedded platforms.* Led core teams to support successful server and embedded platform launches, deliver to committed marketing, schedule and activities goals, success criteria and metrics.* Refined and executed overall product launch strategy process including executive approval for messaging, timing, scope, resources and deliverables.* Program Management of key initiative for re-design of product and technology badges across multiple product lines.Specialties: successful product launches, program management, product launch planning and product launch activities, cross-functional product marketing team leadership, process improvement, budget management, organizational and problem-solving skills, metrics/KPIs tracking and reporting

Defined product feature requirements, performance objectives, key messages, customer and partner documentation, supporting greater adoption of new server platforms.* Managed development and introduction of new server processor 5 months ahead of original schedule.* Defined feature requirements, created messaging, positioning and customer/partner documentation.* Analyzed industry trends, customer and partner feedback and competitive factors.Specialties: worldwide product management and marketing, product planning, product launch planning and product launch activities, cross-functional product marketing team leadership, product lifecycle management, process improvement, product marketing activities, product messaging and positioning, new product introductions

Developed business case, marketing and sales strategy as well as oversaw launch and revenue optimization of new desktop, server systems, storage and service and support offerings.* Developed Dell Support Center desktop services portal designed to dramatically improve customer experience and reduce service calls.* Definition, launch, transition and lifecycle management for strategic Dell PowerEdge servers, PowerVault storage products and OptiPlex desktop PC platforms.* Drove marketing and communications plans and activities for PowerEdge, PowerVault and OptiPlex product lines.Specialties: worldwide product management and marketing, product planning, product launch planning and product launch activities, cross-functional product marketing team leadership, product lifecycle management, product marketing activities, product roadmap, product messaging and positioning, new product introductions, Server products, Enterprise Storage products