Founder and Chief Executive Facilitator of EZnet Consulting responsible for operations and overall success of the company. Developing high quality business strategies and plans ensuring their alignment with short-term and long-term objectives.

Managed client accounts across industriesDeveloping and managing digital marketing campaigns.Overseeing the social media strategy.Devising strategies to drive online traffic to client sites.Tracking conversion rates and making improvements to the sites.Utilising a range of techniques including paid search, SEO and PPC.Managing online brand and product campaigns to raise brand awareness.Evaluating customer research, market conditions and competitor data.Leading a team of marketing, setting goals and tracking the marketing metrics

Campaign Manager for British Telecom project at the marketing hub for the UK Marketing teams. The key responsibilities: to develop, manage and monitor GSUK Marketing Campaigns designed to drive sales and enhancing the BT Brand. Role and Responsibilities• Project Management to ensure key milestones are on track by using various tools including project plans, stakeholder reports, campaign performance reports etc.• Campaign management which includes various activities like face-to-face events, e-mail campaigns, direct marketing, telemarketing etc.• Agency Management which includes agency selection, agency briefing, best quote selection, ER/PRing and payment approvals • Targeting and Segmentation by sourcing and filtering campaign target lists and mapping it to campaign objectives and parameters• Relationship Management with BT and suppliers• Newsletters and E-zines to internal and external audiences to promote key messages and propositions• Proposition Knowledge and Updates by organising sales enablement sessions via webinars /knowledge calls & face to face sessions. • Internal Communications to sales and marketing teams on new campaign deployments• Qualitative and Quantitative Reporting by tracking campaign actual versus planned performanceMarketing Tools :• Siebel a CRM tool, which includes:• Iview (for campaign reporting)• C-CAT and CBS Tools for sales data management• Camera for MRM and budget management• EDM Platform which creates, manages, tracks all internal and external e-mail communication• Event Management Platform which creates, manages and tracks all F2F events • CMS System for managing all corporate intranet communications• E-response for managing all internal feedback surveys • Livelink/Sharepoint the approved document sharing mechanism • Livemeeting the approved comms vehicle • Gatekeeper for requisitioning internal support for marketing based activities • MS Project for campaign planning and management

Handled a team of developers for an e-commerce portal. Also Managing a team of 200+ doctors who were updating clinical trial content for a leading Institute's website. • Business Development: Met new clients and proposed marketing strategies and solutions which were designed to help them further augment their business • Online Marketing: Responsible for the search engine optimisation and maximisation, Developed 360 degree strategies to improve customer viewership and click throughs. • Client Services: Front ended with new and existing clients and translated their buisness requirements into a tanglble work plan and brief

• Account Management: Front ended with Daimler Chrysler to manage their Benefits, and defined contribution for Active, Retiree Union and Non Union employees• Issue/Query Resolution: Managed relationships with all clients and sorted out all issues and queries and ensured satisfaction across the portfolio