I transitioned the company I founded to new owners in Munich, Germany in October 2018 and continue to act in an advisory capacity.

Brili relieves families of stress by helping kids succeed in their daily routines. With Brili, parents set up the activities their kids need to do when getting ready for school, after school or bedtime. These then come to life as a game on a mobile device. Parents can monitor in real-time from their own device while kids stay on task and earn rewards. Brili builds on the proven practice of using visual schedules to give kids structure and consistency, while making them more fun and easier to… Show more Brili relieves families of stress by helping kids succeed in their daily routines. With Brili, parents set up the activities their kids need to do when getting ready for school, after school or bedtime. These then come to life as a game on a mobile device. Parents can monitor in real-time from their own device while kids stay on task and earn rewards. Brili builds on the proven practice of using visual schedules to give kids structure and consistency, while making them more fun and easier to use.• Validated market and solution with interviews, surveys and prototypes;• Recruited and led team to design and build Brili using Lean and Agile approaches;• Prioritized roadmap, defined user stories, detailed requirements and acceptance tests;• Led UX design and usability testing initiatives;• Managed release processes for web, Apple iTunes, Google Play and Pebble app store;• Designed usage metrics, marketing automation and conducted performance analysis;• Oversaw development processes using Agile Scrum methodology;• Launched product to public in less than 10 months;• Product user base has grown 23% monthly since launch. Show less

One-two-five identifies your customer experience leakage and pinpoints on-target solutions, helping to create an optimized customer journey and long-term sustainable growth. We work with your teams to overcome organizational silos, engage employees by focusing on common goals, and develop clear measurements and rewards to drive results for your business.-Agile Technology Innovation & Development-Customer journey mapping including customer research-Measurement and… Show more One-two-five identifies your customer experience leakage and pinpoints on-target solutions, helping to create an optimized customer journey and long-term sustainable growth. We work with your teams to overcome organizational silos, engage employees by focusing on common goals, and develop clear measurements and rewards to drive results for your business.-Agile Technology Innovation & Development-Customer journey mapping including customer research-Measurement and Dashboards-Employee Engagement-Customer experience optimization projects My role as Senior Consultant, Customer Technology Solutions focuses on developing and implementing strategies for customer impacting technology. Show less

Semaphore is a research cluster at the iSchool, Faculty of Information, University of Toronto, dedicated to inclusive design in the area of mobile and pervasive computing.

Strategic leadership and product management of marketing technology platform development and systems acquisition for our OEM clients.Senior consultant in best practices for marketing strategy and technology.Planning of multi-year roadmaps for multimillion-dollar technology platforms consisting of new and legacy systems, as well as both custom and 3rd party software.Development of scalable marketing technology architectures.Product conceptualization and management… Show more Strategic leadership and product management of marketing technology platform development and systems acquisition for our OEM clients.Senior consultant in best practices for marketing strategy and technology.Planning of multi-year roadmaps for multimillion-dollar technology platforms consisting of new and legacy systems, as well as both custom and 3rd party software.Development of scalable marketing technology architectures.Product conceptualization and management of Marketing Dialogue Manager™ Gen2 distributed marketing platformAgile Product Owner• Successfully led agile development team through to launch of all-new, groundbreaking distributed marketing platformBusiness case development for technology investments• Evaluation and selection of variable digital printing and enterprise marketing automation systemsOversight of enterprise technology integrations•Successful implementation of Adobe Campaign (formerly Neolane) for Nissan aftersales marketing•Achieved zero defects on 1200-dealer distributed marketing program through successful integration of GMC Inspire (formerly PrintNetT) Marketing automation systems oversightInnovation task force leadershipManagement of business analysis team Show less

Senior strategic counsel and business requirements lead on digital campaigns for McCain Foods Limited, Corby Distilleries, RONA, Yum! Restaurants and Aon Insurance.• Captured and articulated integrated digital and out-of-home campaign for Absolut Vodka’s In An Absolut World microsite and live cam bottles in Montreal, Toronto and Vancouver.• Developed strategy and requirements upcomisng McCain.com website redesign and corporate intranet.

Responsible for directing traditional and digital ad accounts including SABIAN and Enbridge Gas NB, as well as leading interactive services: digital, database, direct and social media.• Integrated SABIAN’s traditional ads with digital best practices• Established formal program management processes across all accounts• Pioneered new applications for social media and promotional events for the music industry

Managed Canadian operation, reporting to New York City HQ. Accountable for excellence in technology, data center, creative and customer service for recently-merged enterprise.• Led 70+ employees through challenging merger transition while improving morale• Established formal HR and project management practices

Account direction for Nissan North America and Nissan Canada After-Sales direct marketing programs serving clients in Los Angeles, Nashville and TorontoStrategic planningBudgetary oversightTechnology leadershipCampaign management

Project leadership of TFO.org website redesignArchitecture and development of PHP-based content management systemTechnology leadership

Leadership of project management office overseeing GM Canada, RBC, McNeil Consumer Healthcare and Rogers programs. Led a team of 20 PMs, production assistants and proofreaders.• Responsible for 100+ concurrent jobs with a combined value of $1,000,000+ at any given time• Designed and documented processes as Interactive division grew from 10 to 120 employees

Co-founder of one of London's first interactive media development companies, we produced websites for clients such as Cara Corporation and bus wrap creative for the London Transit commission, using 3D modelling, as well as bitmap and vector graphics.